Assume you are a brand manager of a clothing brand that offers formal clothing for gents in mid-tier market segment. The brand is constantly experiencing low sales for last six months. Being the brand manager you are given a task of carrying out the research to identify the problem. Explain in detail (step-wise) the market research you will carry out to identify the cause. Also provide the plausible trends (outcomes) of the research. You may assume any detail (such as brand name, location, etc.) yourself that is not mentioned here and may be needed for solving the problem. However, mention those details in your solution.

Answers

Answer 1

Answer:

Following steps are followed to carry out research for declining sales,

Define the problem

List possible solution

Evaluate each alternative solution

Finalize the solution

Implement the solution

Measure results

Explanation:

Sales is very crucial element for any business. The declining sales at gents clothing brand has created a problem for business managers. The declining sales will results in many problems like, inventory obsolete issues, lesser profits, increase cost and similar. The main reason for declining sales could be change in fashion or trend. Gents clothing is very much impacted by celebrities. If some popular celebrity has changed its way of dressing the impact can be observed in entire fashion industry.


Related Questions

Super Garage was started on June 1 by Mr. Peter Thomson . A summary of June transactions

is presented below.

June 1. Invested $25,000 cash to start the garage.

2. Purchased repair equipment for $5,000 cash.

4. Paid $500 cash for the space rent.

4. Hired an employee

5. Paid $700 for a one-year fire insurance policy.

6. Received $10000 in cash from customers for repair service.

10. Provided repair service on account to customers $1750.

21. Collected cash of $5000 for services provided on June 6.

27. Withdrew $1,000 cash for personal use.

30. Paid employee salaries $3,000.

30. Received an electricity bills $170.

Required:

i. Journalize the transactions

ii. Post and balance the transactions to ledger accounts

Answers

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A company like Motorola might establish a goal of reducing its inventory by 50 percent over the next year. To ensure that it reaches this goal, the company could monitor its progress on a quarterly or monthly basis. If the managers at Motorola discover that there is a danger of not achieving this goal, they can take corrective action to adjust for the deficiency. This is a description of the managers' ____ function.

Answers

Answer:

stfhgocovovohdj vbb

Explanation:

sryyy

Cara has just come in for her morning shift , but the sales floor is a mess . Looks like the night crew didn't clean up . She groans , but then gets to work cleaning the displays before customers come . If she doesn't , who else will ? What good problem - solving skills is she exhibiting? a ) Seeking advice when necessary Ob ) Open to seeing new perspectives c ) Having a solutions - oriented attitude

Answers

Answer:

having a solutions-oriented attitude

Explanation:

she seen things wasn't done so she starts cleaning because she takes pride in her job

Floyd tells his daughter Glenda that she can have his Harley Davidson when he dies, but he does not add this to his will, and he is not on his deathbed. This is

Answers

The scenario explained shows that this is not a valid gift.

Some of the criterias for a gift to be considered a valid gift is that there should be a competent donor, an eligible donee, an intention to donate a particular thing and there should be a transfer of possession of that property or thing.

In this case, Floyd tells his daughter that he will give her a particular gift when he dies, but he eventually does not add this to his will.

Therefore, in this case, there's no transfer of possession to the daughter. Therefore, it's not a valid gift.

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Steve King and Chelsy Stevens formed a partnership, dividing income as follows: Annual salary allowance to King of $128,250. Interest of 7% on each partner's capital balance on January 1. Any remaining net income divided to King and Stevens, 1:2. King and Stevens had $75,000 and $81,000, respectively, in their January 1 capital balances. Net income for the year was $225,000. How much is distributed to King and Stevens

Answers

Answer:

King and Stevens Partnership

                                King         Stevens       Total

Distributions        $162,110     $62,890   $225,000

Explanation:

a) Data and Calculations:

Annual salary allowance to King = $128,250

Interest rate on capital = 7%

Income sharing ratio = 1:2 King and Stevens

Net income for the year = $225,000

Capital balances = $75,000 King and $81,000 Stevens

                                King         Stevens    Total

Capital                 $75,000     $81,000    $156,000

Net income                                             $225,000

Annual salary      128,250                 0     (128,250)

Interest on capital  5,250         5,670        (10,920)

Share of profits     28,610       57,220       (85,830)

Capital, ending  $237,110    $143,890    $381,000

Distributions      $162,110     $62,890   $225,000

MC Qu. 101 The following information... The following information describes a company's usage of direct labor in a recent period. The direct labor rate variance is: Actual hours used 46,000 Actual rate per hour $ 16 Standard rate per hour $ 15 Standard hours for units produced 48,000

Answers

Answer:

$46,000 Unfavorable

Explanation:

Calculation to determine what The direct labor rate variance is:

Using this formula

Direct labor rate variance = Actual hours * ( Actual Rate - Standard Rate)

Let plug in the formula

Direct labor rate variance=46000*($16- $15)

Direct labor rate variance=46,000*$1

Direct labor rate variance=$46,000 Unfavorable

Therefore The direct labor rate variance is: $46,000 Unfavorable

Stephen is a graduate student at West University. He works part-time at the campus coffee shop earning $5,000 this year. Stephen also receives a $25,000 scholarship that pays for his tuition, fees, and books. What amount does Stephen include in his gross income

Answers

Answer:

5,000

Explanation:

Stephen is a graduate student at a university

He works part time at a shop where he earns 5,000 this is als like compensation

He receives $25,000 for scholarships

The amount Stephen includes in id groas income is 5,000

Identify whether each of the following statements best illustrates the concept of consumer surplus, producer surplus, or neither.
Statement Consumer Surplus Producer Surplus Neither
Even though I was willing to pay up to $83 for a watch, I bought a watch for only $75.
I sold a used textbook for $55, even though I was willing to go as low as $47 in order to sell it.
A local store was having a sale on sweaters, so I bought a jersey sweater for my brother.

Answers

Answer:

Consumer surplus

producer surplus

neither

Explanation:

Consumer surplus is the difference between the willingness to pay of a consumer and the price of the good.

Consumer surplus = willingness to pay – price of the good

The willingness to pay for the watch was $83 but the watch was bought for $75. There is a consumer surplus from the purchase

Producer surplus is the difference between the price of a good and the least price the seller is willing to sell the product

Producer surplus = price – least price the seller is willing to accept

The least price the seller was willing to accept for the purchase was $47 but he was paid $55 for the textbook. This is a producer surplus

The following data apply to Elizabeth's Electrical Equipment:
Value of operations $20,000
Short-term investments $1,000
Debt $6,000
Number of shares 300
The company plans on distributing $50 million by repurchasing stock. What will the intrinsic per share stock price be immediately after the repurchase?

Answers

Answer:

$50

Explanation:

Calculation to determine the intrinsic per share stock price be immediately after the repurchase

First step

Total Assets=Value of operations of 20,000+ Short term investments of 1000

Total Assets=$21,000

Second step

Equity =Assets - Debt

Equity= $21,000-$6,000

Equity= $15,000

Now let determine the intrinsic per share stock price

Intrinsic per share stock price=$15,000/300

Intrinsic per share stock price=$50

Therefore the Intrinsic value per share will be $50 immediately after the repurchase has occured.

The intrinsic per share stock price immediately after the repurchase would be approximately $166,716.67

How did we get the value?

To determine the intrinsic per share stock price immediately after the repurchase, we need to calculate the new number of shares outstanding after the repurchase and then divide the remaining value of operations by the new number of shares.

Given data:

Value of operations: $20,000

Short-term investments: $1,000

Debt: $6,000

Number of shares: 300

First, we need to calculate the new number of shares outstanding after the repurchase. Since the company plans on distributing $50 million by repurchasing stock, we can use this information to determine the number of shares repurchased.

The value of operations ($20,000) plus the short-term investments ($1,000) minus the debt ($6,000) gives us the total equity value of the company before the repurchase:

Equity value before repurchase = Value of operations + Short-term investments - Debt

= $20,000 + $1,000 - $6,000

= $15,000

Let's assume the repurchased shares are denoted by R.

Now, we can set up an equation to represent the total equity value after the repurchase:

Equity value after repurchase = (Number of shares - R) × Intrinsic per share stock price

Given that the total equity value after the repurchase is $15,000 and the number of shares is 300, we have:

$15,000 = (300 - R) × Intrinsic per share stock price

We also know that the company plans on distributing $50 million by repurchasing stock, so we can set up another equation to represent the total value of the repurchased shares:

Total value of repurchased shares = R × Intrinsic per share stock price

Given that the total value of repurchased shares is $50 million, we have:

$50,000,000 = R × Intrinsic per share stock price

Now we can solve these two equations simultaneously to find the values of R (repurchased shares) and Intrinsic per share stock price.

We have the following system of equations:

$15,000 = (300 - R) × Intrinsic per share stock price ...(1)

$50,000,000 = R × Intrinsic per share stock price ...(2)

Divide equation (2) by Intrinsic per share stock price:

$50,000,000 / Intrinsic per share stock price = R

Substitute this value of R into equation (1):

$15,000 = (300 - ($50,000,000 / Intrinsic per share stock price)) × Intrinsic per share stock price

Simplify:

$15,000 = 300 × Intrinsic per share stock price - (50,000,000 / Intrinsic per share stock price) × Intrinsic per share stock price

$15,000 = 300 × Intrinsic per share stock price - 50,000,000

Rearrange the equation:

300 × Intrinsic per share stock price = $15,000 + $50,000,000

300 × Intrinsic per share stock price = $50,015,000

Intrinsic per share stock price = $50,015,000 / 300

Intrinsic per share stock price = $166,716.67 (rounded to two decimal places)

Therefore, the intrinsic per share stock price immediately after the repurchase would be approximately $166,716.67.

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Jebali Company reports gross income of $340,000 and other property-related expenses of $229,000 and uses a depletion rate of 14%. Calculate Jebali's depletion allowance for the current year. $fill in the blank 1

Answers

Answer:

15,540

Explanation:

Depletion = depletion rate x (gross income - expenses)

0.14 x ($340,000 - $229,000) = 15,540

Bombs Away Video Games Corporation has forecasted the following monthly sales:

January $113,000 July $58,000
February 106,000 August 58,000
March 38,000 September 68,000
April 38,000 October 98,000
May 33,000 November 118,000
June 48,000 December 136,000

Bombs Away Video Games sells the popular Strafe and Capture video game. It sells for $5 per unit and costs $2 per unit to produce. A level production policy is followed. Each month's production is equal to annual sales (in units) divided by 12. Of each month's sales, 40 percent are for cash and 60 percent are on account. All accounts receivable are collected in the month after the sale is made.

Required:
Construct a monthly production and inventory schedule in units. Beginning inventory in January is 38,000 units.

Answers

Answer:

Bombs Away Video Games Corporation

Production and Inventory Schedule

                Sales Units Production units Ending Units

Beginning inventory                                      38,000

January           22,600        15,200               30,600

February          21,200        15,200               24,600

March                7,600        15,200                  1,800

April                   7,600        15,200                9,400  

May                   6,600        15,200               18,000

June                 9,600        15,200              23,600

July                  11,600        15,200              27,200

August            11,600        15,200               30,800

September    13,600        15,200               32,400

October        19,600        15,200               28,000

November   23,600        15,200                19,600

December   27,200        15,200                 7,600

Explanation:

a) data and Calculations:

Sales Budget ($'000)  Sales Units Production units Ending Units

Beginning inventory                          38,000

January        $113,000    22,600       15,200                30,600

February       106,000     21,200       15,200                24,600

March             38,000       7,600       15,200                   1,800

April                38,000       7,600       15,200                  9,400  

May                33,000       6,600       15,200                 18,000

June              48,000       9,600       15,200                23,600

July               58,000       11,600       15,200                27,200

August          58,000      11,600       15,200                30,800

September   68,000     13,600       15,200                32,400

October        98,000    19,600       15,200                28,000

November   118,000    23,600       15,200                19,600

December  136,000    27,200       15,200                 7,600

Total                            182,400    182,400                

why multinational company are developed​

Answers

Answer:

Multinationals provide an inflow of capital into the developing country.

Explanation:

This capital investment helps the economy develop and increase its productive capacity.

Multinational corporations (MNCs) have a global presence, even in developing countries. There are over 80,000 companies that drive the 21st-century economy. For example, Coca-Cola sells its product in nearly every country and has established over 900 bottling facilities worldwide. MNCs have propelled the GDP of their parent countries, most notably the United States, Japan, China and Western Europe, but how do their international operations affect developing countries?

It is difficult to say whether multinational corporations in developing countries are decidedly ‘good’ or ‘bad.’ One must consider many perspectives before making that judgment. However, researchers have identified a variety of positive and negative impacts applicable to most MNCs

In addition to the date of recordation, what other factor is used to determine lien priority?

Answers

Answer:

Two factors primarily determine lien priority. Firstly the lien's categorization as superior or junior, and secondly the date the lien was recorded.

Explanation:

An encumbrance is most broadly defined as

another's right to use a property without the permission of the property owner.

another's right to claim the sale proceeds of a property that has been used as collateral for a loan.

another's interest in a real property that limits the interests of the freehold property owner.

another's right to control how the freehold owner of a real property uses the property.

In addition to the date of recordation, lien's categorization is other factor used to determine lien priority.

What is lien priority?

Lien priority helps to know the order in which creditors get paid following a foreclosure.

Date of recordation is one of the factor yo consider because those on the earlier dates are attended to first.

Therefore, lien priority is so base on categorization because Superiors are been attended to first.

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A new employee, John Chapman, earns $10 per hour and gets time-and-a-half over 40 hours per week. His first week he worked 45 hours. Deductions from his check were $30 for OASDI, $7 for Medicare, $ 61 for federal income tax withholding, and $15 for a United Way contribution. What was his gross pay for the period

Answers

Answer: $475

Explanation:

Gross pay is:

= Regular pay + Overtime

= (Regular hours * Regular pay) + ( Overtime hours * regular pay * time and a half)

= (10 * 40 hours) + ( (45 - 40 hours) * 10 * 1.5)

= 400 + 75

= $475

the gap between 'where we are now' and 'where we want to be' is known as the.....​

Answers

Answer:

Planning gap.

Explanation:

Planning can be defined as the process of developing organizational objectives and translating them into action plans or courses of action.

This ultimately implies that, planning is a strategic technique used by organizations to make an aggregate plan for its manufacturing (production) process typically ahead of time, in order to have an idea of the level of goods that are to be produced and what resources are required so as to reduce the total cost of production to its barest minimum.

The planning gap can be defined as the gap between "where we are now?" and "where we want to be?"

Basically, "where are we now?" describe the current situation of things or financial and non-financial activities that a business firm currently holds.

On the other hand, "where we want to be?" is a vision and mission statement that focuses on achieving the goals and objectives set for a business firm.

Your father offers you a choice of $120,000 in 11 years or $48,500 today. Use Appendix B as an approximate answer, but calculate your final answer using the formula and financial calculator methods. a-1. If money is discounted at 11 percent, what is the present value of the $120,000

Answers

Answer:

$38,074

Explanation:

Present value is the sum of discounted cash flows

Present value can be calculated using a financial calculator

Cash flow in year 1 to 10 = 0

Cash flow in year 11 = $120,000

I = 11

PV = 38,074

To determine PV using a financial calculator take the following steps:

1. Input the cash flow values by pressing the CF button. After inputting the value, press enter and the arrow facing a downward direction.

2. after inputting all the cash flows, press the NPV button, input the value for I, press enter and the arrow facing a downward direction.  

3. Press compute  

Given the choice, i would choose $48,500 today.

Buff is considering a new packaging machine. The initial cost is $10,000 and we would save $4,000 per year in labor costs. If our MARR is 12% and our projects must have a 3-year discounted payback period, should we purchase this packaging machine?
Yes
No
Not enough nformation to answer.

Answers

Answer:

NO

Explanation:

Discounted payback calculates the amount of time it takes to recover the amount invested in a project from it cumulative discounted cash flows

For the machine to be accepted, the total amount invested should be recovered in three years or less

Amount recovered = - cost of the project + discounted value of the cash flow

Amount recovered in year 1 = -10,000 + (4000 / 1.12) = -6,428.57

Amount recovered in year 2= -6,428.57 - (4000/ 1.12^2) = -3239.74

Amount recovered in year 3=  -3239.74 + (4000/ 1.12^3) = -392.62

the project would not be accepted because the amount invested would not be recovered within 3 years

Explain how the hotel business could create added value to the goods they buy in?

Answers

Answer:

Well-designed rooms, attractive and comfortable appliances, well-dressed and respectful assistants, good quality entertainment equipment, and delightful food made by experienced chefs.

Explanation:

Guests will feel more welcomed to a clean and comfortable hotel. Respectful assistants, good quality entertainment equipment, and food made by experienced chefs can boost the morale of guests.

Assume, for this question only, the following: During the negotiations Juan guaranteed Sarita that the business had turned a profit in each of the past 5 years. Actually, it lost money in each of those years, although Juan did not know that. When Juan made the statement about the business's profitability, however, Sarita was conferring with her attorney and did not hear it. Her friend Harry, who was observing the negotiations, heard Juan's statement. Before long, when Sarita realizes what a bad deal she's made, she laments the fact to Harry. When Harry inquires how a business that had been profitable under Juan was suddenly losing money, Sarita is confused. They finally realize that Harry heard Juan's misstatement about the business's profitability and Sarita did not. Even so, Sarita is thrilled. With Harry as her key witness, she seeks to rescind the sale agreement claiming innocent misrepresentation. Which of the following is true?
A. Rescission, because Juan intended to defraud Sarita.
B. No rescission, because Juan's claims of the business's profitability would not have been material to Sarita if she had heard them.
C. No rescission, because Juan lacked sufficient knowledge of the false nature of his statement and did not intend to trick Sarita.
D. Rescission, because Juan's claims of the business's profitability would have been material to Sarita if she had heard them. E. No rescission, because Sarita did not actually rely on Juan's false statement about the business's profitability.

Answers

Answer:

The true statement about this case is:

D. Rescission, because Juan's claims of the business's profitability would have been material to Sarita if she had heard them.

Explanation:

Though Juan was unaware that the statement was false at the time the contract was signed, the remedy is recession since no damage has been sustained by the other party.  The false statement borders on negligent misrepresentation because Juan was supposed to be aware of the company's profitability by investigating the material fact.  While it is not clear if reliance was placed on the statement when the contract was signed, the fact remains that there was a negligent misrepresentation.

Define the KPI ‘rate of staff absenteeism’.

Answers

Answer:

KPI, Key Performance Indicators are used for measuring the average absenteeism rate per employee. This is computed as a % of the total working days.

Explanation:

Individual employee Key Performance Indicators (KPIs) are metrics that assist in tracking the ability of your employees to meet your expectations and their impact on the business goals.

As of December 31, Drake Inc. reported the following (in millions): Current AssetsLong-term AssetsCurrent LiabilitiesTotal Liabilities $31,967$42,737$26,132$61,491 What amount did Drake Inc. report as equity on December 31

Answers

Answer:

$13,213

Explanation:

The computation of the equity is shown below:

As we know that

Total assets = total liabilities + total stockholder equity

here

Totalassets be

= $31,967 + $42,737

= $74,707

ANd, the total liabilities is $61,491

So, the equity should be

= $74,707 - $61,491

= $13,213

Exercise 8-19 Amortization of intangible assets LO P4 Milano Gallery purchases the copyright on a painting for $418,000 on January 1. The copyright is good for 10 more years. The company plans to sell prints for 11 years. Prepare entries to record the purchase of the copyright on January 1 and its annual amortization on December 31.

Answers

Answer:

Jan 01

Dr Copyright $418,000

Cr Cash $418,000

Dec 31

Dr Amortization expense—Copyright $41,800

Cr Accumulated amortization—Copyright $41,800

Explanation:

Preparation of entries to record the purchase of the copyright on January 1 and its annual amortization on December 31.

Jan 01

Dr Copyright $418,000

Cr Cash $418,000

(To record purchase of copyright )

Dec 31

Dr Amortization expense—Copyright $41,800

Cr Accumulated amortization—Copyright $41,800

($418,000/10 years)

(To record amortization expense of copyright )

The company has net sales revenue of $3.6 million during 2018. The company's records also included the following information: Assets 12/31/17 12/31/18 Property, plant and equipment $ 2.3 million $ 2.5 million Licensing agreements $ 0.5 million $ 0.4 million Goodwill $ 0.3 million $ 0.3 million Investments $ 0.4 million $ 0.5 million What is the company's fixed asset turnover ratio for 2018

Answers

Answer:

1.5

Explanation:

Calculation to determine the company's fixed asset turnover ratio for 2018

Average Net Fixed Assets=3,600,000/ [(2,300,000 + 2,500,000)/2]

Average Net Fixed Assets=3,600,000/(4,800,000/2)

Average Net Fixed Assets=3,600,000/2,400,000

Average Net Fixed Assets = 1.5

Therefore the company's fixed asset turnover ratio for 2018 is 1.5

what are the purpose of the information in Management?​

Answers

Answer:

The purpose of information management is to: design, develop, manage, and use information with insight and innovation. support decision making and create value for individuals, organizations, communities, and societies.

Answer:

It helps dictate how businesses form strategies, and implement processes based on them.

At year-end (December 31), Chan Company estimates its bad debts as 0.30% of its annual credit sales of $896,000. Chan records its Bad Debts Expense for that estimate. On the following February 1, Chan decides that the $448 account of P. Park is uncollectible and writes it off as a bad debt. On June 5, Park unexpectedly pays the amount previously written off. Prepare Chan's journal entries for the transactions.

Answers

Answer:

Explanation:

Dec 31:

Debit Bad debts expense = 0.003 × $896000 = $2688

Credit Allowance for doubtful accounts = $2688

February 1:

Debit Allowance for doubtful accounts $448

Credit Accounts receivable—P. Park $448

June 5:

Debit Accounts receivable—P. Park $448

Credit Allowance for doubtful accounts $448

June 5:

Debit Cash $448

Credit Accounts receivable—P. Park $448

During 2017, Benson purchased $1,450,000 of raw materials, incurred direct labor costs of $250,000, and incurred manufacturing overhead totaling $160,000. How much raw materials were transferred to production during 2017 for Benson

Answers

Answer:

Raw Materials transferred to production during 2017 $1,466,000

Explanation:

The computation of the raw material transferred to production is given below:

Opening raw material 2016 $80,000

Add : Purchase of Raw material $1,450,000

Less Closing Stock raw material 2017 $64,000

Raw Materials transferred to production during 2017 $1,466,000

Hence, the same should be relevant

Cheers Corporation purchased for $500,000 5,000 shares of Beer Corporation common stock (less than 5% of the outstanding Beer stock) at the beginning of the current year. It used $400,000 of borrowed money and $100,000 of its own cash to make this purchase. Cheers paid $50,000 of interest on the debt this year. Cheers received a $40,000 cash dividend on the Beer stock on September 1 of the current year. Cheers has $5 million of taxable income before any dividends-received deduction. a. What amount can Cheers deduct for the interest paid on the loan

Answers

Answer:

Cheers Corporation

The amount that Cheers can deduct for the interest paid on the loan is:

= $50,000.

Explanation:

a) Data:

Investment in Beer Corporation = $500,000

Number of Beer shares purchased = 5,000

Percentage shareholding in Beer Corporation < 5%

Amount borrowed for the investment = $400,000

Own cash used for the purchase = $100,000

Interest paid on the debt for this year = $50,000 = 12.5%

Cash dividend received for the year = $40,000

Cheers taxable income before dividends = $5 million

The amount of interest deductible = $50,000

b) Since the interest was made for the purpose of the investment in Beers Corporation, the whole amount of interest expense for the year is deductible.

Read the argument below and determine the underlying principle that was used to come to the conclusion presented: A free college education for every citizen is important because it helps the United States create the best-educated workforce in the world. European countries like Germany are able to provide a free college education to their citizens, and the United States should as well. Which other argument uses the same underlying principle as the argument above?

a. Children should get free dental care, even if they drink a lot of soda which causes cavities.
b. Children should get free dental care because it will help prevent more serious issues later on and reduces future healthcare costs.
c. Every child should get free dental care, even if they can afford to pay for it.

Answers

Answer:

1. The underlying principle is

to create the best-educated workforce in the world.

2. The argument that uses the same underlying principle as the argument  1 above is:

b. Children should get free dental care because it will help prevent more serious issues later on and reduces future healthcare costs.

Explanation:

The underlying principle is a general rule which can be applied to different situations.  It shows the reason for doing something or embarking on a program.  For example, to offer free college education for every U.S. citizen, the underlying principle is to "create the best-educated workforce in the world."

The closer the smoothing constant, ALPHA, is to 0 the greater the reaction to the most recent demand the greater the dampening, or smoothing, effect the more accurate the forecast will be the less accurate the forecast will be

Answers

Answer: the greater the dampening, or smoothing effect

Explanation:

The smoothing constant determines the level at which a forecast is influenced by previous observations. It simply determine the sensitivity of forecasts with regards to the changes in demand.

It should be noted that large values of α will lead to a scenario whereby forecasts will be more responsive to the more recent levels. On the other hand, the smaller values will result in a damping effect. Therefore, the closer the smoothing constant to α, the greater the dampening, or smoothing effect.

A consumer's weekly income is $250, and the consumer buys 12 bars of chocolate per week. When weekly income increases to $280, the consumer buys 13 bars per week. The income elasticity of demand for chocolate by this consumer is about

Answers

Answer:

0.69

Explanation:

Given that we have the formula for calculating income elasticity of demand as the percent change in quantity demanded divided by the percent change in income, hence, we have the percent change in quantity demanded => 13 - 12 = 1 ÷ 12 = 0.083

the percent change in income => 280 - 250 = 30 ÷ 250 = 0.12

Therefore we have => 0.083 ÷ 0.12 = 0.69

Hence, the final answer is 0.69

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