College dorm residents frequently want to keep and prepare their own food and snacks to save money or have a late-night snack. However, their dorm rooms are often woefully short of space. MicroFridge understands this and markets a combination microwave, refrigerator, freezer, smoke sensor, and charging station appliance targeted to these students. MicroFridge is most likely using which basis of segmentation

Answers

Answer 1

Answer:

behavioral segmentation

Explanation:

Based on this scenario, it can be said that MicroFridge is using behavioral segmentation. This is a form of marketing segmentation that focuses on dividing individuals into different groups based on their specific behavioral patterns that they share in common. Which in this case is the fact that the students tend to keep and prepare their own food and snacks to save money.  By targeting individuals with these behaviors they are more likely to sell their product due to its unique features that become beneficial to individuals exhibiting these behaviors.


Related Questions

Explain the importance of international employment

Answers

Answer:

having international workers allow organisation to be connected two other country markets as well.they get to know the best places to get resources and how to approach different countries through being thought business norms and culture by international employees.

Answer:

Employment created through the investment of a country or the partnership of countries is known as international employment. International employment are important to provide employment opportunities to people , help in bringing the investment of foreign capital , increase the pace of economic activities , provide environment to operate with foreign people's knowledge , skill and technology , create variation in material production etc.

What strategy benefits both companies and employees since it increases a company's ability to recruit and retain workers and allows employees to balance work and home life by allowing them to choose their starting and ending times, as long as they are there during a specified core period

Answers

Answer:

Dont know sorry

A company’s perpetual preferred stock has a par value of $65 per share and it pays a dividend rate of 6.25% per year. The preferred stock’s market value is $58.63 per share and the company’s tax rate is 31%. If the flotation costs for preferred stock are 6.5%, what is the company’s annual cost of new preferred stock financing?

Answers

Answer:

Cost of preferred stock=7.41 %

Explanation:

A preferred stock entitles its investor to a fixed amount of dividend for the foreseeable future. The dividend payable by a preferred stock is similar to a perpetuity. Hence, the price of the stock would be the same as the present value of the dividend payable for the foreseeable future.

A preferred stock entitles its owner to a fixed amount of dividend. It is calculated as follows:  

Cost of preferred stock = D/P(1-f) × 100

D- Preference dividend

P- stock price

F- flotation cost

Preference dividend = Coupon rate × Nominal value

DATA

Nominal value = $65

Stock price = $58.63  

Dividend rate=6.25%

Flotation cost = 6.5%

Preference dividend = 6.25%× 65 = 4.063

Cost of preferred stock =(4.063 /58.63×(1-0.065) × 100 = 7.41  %

Cost of preferred stock=7.41 %

Identify two prices indices?

Answers

Answer:

Some notable price indices include:

Consumer price index.

Producer price index.

Employment cost index.

Export price index.

Import price index.

GDP deflator.....

Answer:

consumer price indexproducer price index

Explanation:

consumer price index: it measures changes in the price level of a weighted average market basket of consumer goods and services purchased by households.

producer price index: it is a price index that measures the average changes in prices received by domestic producers for their output.

In terms of market efficiency, short selling most likely: Group of answer choices leads to excess volatility, which reduces market efficiency. has little effect on market efficiency because short sellers face the risk of unlimited losses. promotes market efficiency by making assets less likely to become overvalued.

Answers

Answer:

promotes market efficiency by making assets less likely to become overvalued.

Explanation:

Market efficiency can be defined as a measure of the degree to which prices in a market reflect all available and significant information at a specific period of time. A market is said to be efficient when all information has been incorporated into the prices of goods and services, and as such it is impossible to "beat" the market because there are no overvalued or undervalued stock.

In terms of market efficiency, short selling most likely promotes market efficiency by making assets less likely to become overvalued, because stocks are usually not allowed to be overpriced before selling them.

Hudson Corp. operates several factories that manufacture medical equipment. The factories have a historical cost of $200 million. Near the end of the company’s fiscal year, a change in business climate related to a competitor’s innovative products indicated to Hudson’s management that the $170 million carrying amount of the assets of one of Hudson’s factories may not be recoverable. Management identified cash flows from this factory and estimated that the undiscounted future cash flows over the remaining useful life of the factory would be $150 million. The fair value of the factory’s assets is reliably estimated to be $135 million. The change in business climate requires investigation of possible impairment. Which of the following amounts is the impairment loss?
A) $15 million.
B) $20 million.
C) $35 million.
D) $65 million.

Answers

Answer:

C) $35 million.

Explanation:

The computation of the impairment loss is shown below:

= Carrying amount of the assets - fair value of the factory assets

= $170 million - $135 million

= $35 million

Since the carrying amount exceeds the fair value of the asset so the impairment loss is recorded and hence the same is to be considered.

Hence, the correct option is c.

Advertisements for hygiene products like toothpaste and soap tend to feature doctors as spokespersons endorsing the products.Consumers perceive these doctors to possess a substantial knowledge on health and hygiene.Which of the following characteristics of the message source is represented by this example?A) ExpertiseB) CongruityC) VisibilityD) AttractivenessE) Simplicity

Answers

Answer: A.) Expertise

Explanation: The endorsement usually offered by doctors during advert placement on products in the hygiene category such as soap, toothpaste and sanitary products is used to denote expertise. Doctors are well known and highly revered in areas of medicine including hygiene and health, there endorsement of such products is much likely to lead to higher approval rate among consumers and thus success of the product than endorsement offered by non-health or hygiene professional such as a banker.

Yvonne authorizes Warren to act as her agent and sell her vehicle. Yvonne tells Warren her vehicle has never been in an accident, and Warren, despite knowing Yvonne had been in an accident a year ago in the car, passes this information on to the buyer. Is Warren liable for the misrepresentation:__________

Answers

Answer:

no

Explanation:

because he does something that he don't know what will happen ..and do not research for someone who want to hers car

A bond is being issued to build a toll road. It has been identified that the state does not own all of the property that the road is going to be built upon. This would most likely be disclosed in

Answers

Answer: Prospectus

Explanation: When companies requires partners usually in other to raise funds required to finance a project, this is usually done through the sale of shares or bond offering. In other to achieve this, cm the company issues a prospectus which could be termed as a formal invitation used to present such offer to the public. The prospectus offered will contain comprehensive details of the terms and project upon which the public have been invited to Invest into without any ambiguity or false statements.

Therefore, it will most likely be stated in the prospectus if the the property upon which the road is to be constructed does not all belong to the government. This is required in other to get prospective buyers informed and prepared.

Vaughn Manufacturing's allowance for uncollectible accounts was $190000 at the end of 2020 and $178000 at the end of 2019. For the year ended December 31, 2020, Vaughn reported bad debt expense of $31000 in its income statement. What amount did Vaughn debit to the appropriate account in 2020 to write off actual bad debts?

Answers

Answer: $19000

Explanation:

From the question, we are informed that Vaughn Manufacturing's allowance for uncollectible accounts was $190000 at the end of 2020 and $178000 at the end of 2019 and that for the year ended December 31, 2020, Vaughn reported bad debt expense of $31000 in its income statement.

The amount that Vaughn debited to the appropriate account in 2020 to write off actual bad debts will be:

= $31000 - ($190000 - $178000)

= $31000 - $12000

= $19000

Tina and Tom are co-workers at Acme Corporation.As night custodians,they work together cleaning the Acme office building at night when the building is empty.Tom regularly makes sexual advances toward Tina that distress her.However,Tina has never complained about Tom's conduct to her supervisor,Mary,who only works during the day.Which of the following statements is most accurate? A) Acme Corporation is strictly liable for Tom's harassment of Tina. B) Acme Corporation may defend that it did not know about Tom's harassment of Tina. C) Acme Corporation is not liable because Tom is not Tina's supervisor. D) Acme Corporation is not liable because Tina voluntarily accepted the job of a night custodian.

Answers

Answer:

B) Acme Corporation may defend that it did not know about Tom's harassment of Tina

Explanation:

In this scenario where the two co-workers clean the office at night when the building was empty, Tina has never complained about Tom's misconduct to her supervisor. Also the supervisor does not work nights with Tom and Tina, she works in the morning.

Acme Corporation will use this a defence if sexual harassment charges are filed. The supervisor was not told of the sexual harassment and neither was she on the same shift with the workers. So the employer was not aware of what was happening.

Since the act was only known to her co-worker Tom it will be a case between her and Tom and not her employer (Acme Corporation).

Elderly travelers as well as those who are physically challenged find it hard to climb stairs when they are allotted motel rooms which are not on the first floor.The Convenience Inn has succeeded in catering to this specific group of customers via its motels,all of which have one floor of rooms with no stairs to climb.Which of the following refers to The Convenience Inn's success in identifying distinct groups of consumers whose needs,wants,and purchasing behavior differ from others in important ways?A) market penetrationB) market developmentC) market segmentationD) product developmentE) diversification

Answers

Answer:

C) market segmentation

Explanation:

The market segmentation refers to the segmentation of the market i.e division that are depended upon various attributes like the same interested, needs, locations, taste and preferences. It could be behavior, geographical, psychographic, demographic, etc

In the given situation, since Convenience Inn is succeeded in catering to the particular customer groups so this represents the market segmentation

Mark, the sales manager at Lance Motors has called for a meeting with all his sales representatives. He wants to give them feedback, and set new guidelines regarding their annual targets. With reference to the transmission phase of communication, which of the following best describes Mark's role?
A) Recipient
B) Sender
C) Messenger
D) Receiver
E) Decoder

Answers

Answer:

B) Sender

Explanation:

As we know that the communication process consists of 6 things i.e sender, encoding, medium, receiver, decoding, and feedback so that the communication process could become efficient and effective

Here Mark who is the sales manager and wants to give feedback and set new guidelines for the annual targets

So here the Mark role is of the sender

hence, the correct option is B.

The following per unit cost information is available: direct materials $36, direct labor $24, variable manufacturing overhead $18, fixed manufacturing overhead $40, variable selling and administrative expenses $14, and fixed selling and administrative expenses $28. Its desired ROI per unit is $30. Compute its markup percentage using a total-cost approach

Answers

Answer:

Mark−up percentage = 18.75%

Explanation:

Total manufacturing cost= Direct material + Direct labor  + Variable overhead + Fixed overhead

= $36 + $24 + $18 + $40

= $118

Hence, the total manufacturing cost is $118.

Total selling cost = Fixed selling cost + Variable selling cost

Total selling cost = $28 + $14

Total selling cost = $42

Hence, the total selling cost is $42

Total cost = Total Manufacturing cost + Total selling cost

Total cost = $118 + $42

Total cost = $160

Mark−up percentage = ROI / Total cost * 100

Mark−up percentage = $30 / $160 * 100

Mark−up percentage = 0.1875 * 100

Mark−up percentage = 18.75%

The accountant for Crusoe Company is preparing the company's statement of cash flows for the fiscal year just ended. The following information is available: Retained earnings balance at the beginning of the year $ 127,500 Cash dividends declared for the year 47,500 Proceeds from the sale of equipment 82,500 Gain on the sale of equipment 7,300 Cash dividends payable at the beginning of the year 19,500 Cash dividends payable at the end of the year 21,800 Net income for the year 93,500 What is the ending balance for retained earnings

Answers

Answer:

Explanation:

Retained earning is the amount of net income left for the business owners after paying out dividends to its shareholders , which can be utilized for further expansion as the strategy may require .

To calculate the retained earning for a particular period , the opening retained earning is added to the loss or profit and the dividends payout subtracted

Retained earning = Opening retained earning + net income - dividends paid

127,500+ 93,500 - 47,500

127,500+93,500 -47,500 = 173,500.

Crystal Ship Knitwear, Inc., is expanding its offerings from handmade winter hats, scarves, and gloves to include clothing such as sweaters and knit outerwear. At the same time, it wants to open two retail stores and not rely entirely on online sales. To staff the new manufacturing facilities and brick-and-mortar stores properly, the company should conduct a(n) Group of answer choices

Answers

Answer: demand forecast

Explanation:

Demand forecast simply means predicting the demand for a particular good or service in order to determine supply and also make other necessary management decisions.

Based on the information that were provided in the question, to staff the new manufacturing facilities and brick-and-mortar stores properly, the company should conduct a demand forecast.

Pisa, Inc. leased equipment from Tower Company under a four-year lease requiring equal annual payments of $344,152, with the first payment due at lease inception. The lease does not transfer ownership, nor is there a bargain purchase option. The equipment has a 4 year useful life and no salvage value. Pisa, Inc.’s incremental borrowing rate is 8% Pisa, Inc. uses the straight-line method to amortize similar assets. What is the amount of amortization expense recorded by Pisa, Inc. in the first year of the asset’s life?

Answers

Complete Question:

Pisa, Inc. leased equipment from Tower Company under a four-year lease requiring equal annual payments of $344,152, with the first payment due at lease inception. The lease does not transfer ownership, nor is there a bargain purchase option. The equipment has a 4-year useful life and no salvage value. Pisa, Inc.’s incremental borrowing rate is 10% and the rate implicit in the lease (which is known by Pisa, Inc.) is 8%. Pisa, Inc. uses the straight-line method to amortize similar assets. What is the amount of amortization expense recorded by Pisa, Inc. in the first year of the asset’s life?

                               PV Annuity Due        PV Ordinary Annuity

8%, 4 periods                  3.57710                          3.31213

10%, 4 periods                3.48685                         3.16986

a.   $0 because the asset is amortized by Tower Company.

b.   $284,968

c.   $307,767

d.   $300,000

Answer:

$307,767

Explanation:

We have to calculate the annuity value to estimate the value of the right to use and this is given as under:

Right to Use Value = Equal Annual Payments * (PV of Annuity due at 8%)

Here

Equivalent Annual Payment is $344,152

PV of Annuity due at 8% is 3.57710

By putting values, we have:

Right to Use Value = $344,152 * 3.57710 = $1,231,066

Now we will find amount of amortization expense recorded for first year:

Per year Amortization = $1,231,066 / 4 Years = $307,767

A more professional focus of running events started to take place during the late 1800s. The catalyst for such a professional focus emphasis occurred due to A. the number of career opportunities. B. the multitude of events that were occurring. C. television's impact on events. D. a desire to increase profits.

Answers

Answer: D. a desire to increase profits

Explanation:

During the late 1800s, a more professional focus of running events began to take place. The main reason for such a professional focus emphasis occurred due to a desire to increase profits.

It was realized that having a more professional focus on running events could bring about more funds and also bring about more intersted spectators.

"Two unrelated persons (Person A and Person B) come into your branch office to open a new account. They tell you that the funds are being deposited by Person A, who will be the owner of the account, and that Person B wants to be able to trade the account. They also tell you that only 1 social security number is to be used on the account. How should the account be opened?"

Answers

Answer: Individual account in the name of Person A with a Third Party Trading Authorization granted to Person B

Explanation:

An account that has two or more signatory is known as a joint account. When this account is opened, both parties or all signatory to the account will have to either be physically present or would provide details about about themselves to be used for opening of the account. The account is then opened and all signatory to the account can access and be informed about every detail about the account as there is no preference of one person over the other.

"A customer contributed $20,000 to a variable annuity contract. The account value has grown over the years and the NAV is now $35,000. The customer is now age 60, and takes a lump-sum distribution of $20,000 to pay for expenses. Which statement is TRUE?"

Answers

Answer: C. $15,000 of the distribution is taxable and $5,000 is not taxable

Explanation:

The options to the question are:

A The entire $20,000 distribution is not taxable

B $5,000 of the distribution is taxable and $15,000 is not taxable

C $15,000 of the distribution is taxable and $5,000 is not taxable

D The entire $20,000 distribution is taxable

It should be noted that variable annuity contributions are typically not tax-deductible. Since the customer contributed $20,000 to a variable annuity contract and the account value has grown over the years and the NAV is now $35,000; when the customer takes a lump-sum distribution of $20,000. From the $20,000, $15,000 of the distribution is taxable and $5,000 is not taxable.

The market for plywood is characterized by the following demand and supply equations: QD = 800 – 10P and QS = 50P – 1,000, where P is the price per sheet of plywood and Q measures the quantity of plywood. What is the size of the deadweight loss if the government imposes a price ceiling of $25 per she

Answers

Answer:

$3,750

Explanation:

at $25 per sheet of plywood:

total demand = 800 - (10 x 25) = 800 - 250 = 550

total supply = (50 x 25) - 1,000 = 1,250 - 1,000 = 250

the equilibrium price is:

800 - 10P₁ = 50P₁ - 1,000

1,800 = 60P₁

P₁ = 1,800 / 60 = 30

the equilibrium quantity (Q₁) is:

Q₁ = 800 - (10 x 30) = 800 - 300 = 500

at 250 units, the price should be:

250 = 800 - 10P₂

10P₂ = 550

P₂ = $55

total deadweight loss = 0.5 x  (P₂ - P₁)  x (Q₂ - Q₁) = 0.5 x  ($55 - $25)  x (250 - 500) = 0.5 x $30 x -250 = -$3,750

To support the manufacture of desktop computers for their customers, Dell needs to order all the parts that go into the computer, such as hard drives, motherboards, and memory modules. Obviously the demand for these items is driven by the production schedule for the computers. What is the term used to describe demand for these parts?

Answers

Answer:

Dependent demand.

Explanation:

In order to support the manufacture of desktop computers for their customers, Dell needs to order all the parts that go into the computer, such as hard drives, motherboards, and memory modules.

Hence, the term used to describe demand for these parts is dependent demand.

A dependent demand can be defined as the situation whereby the demand for a specific product or item occurs as a result of the demand for another product or item. The two products are known as the lower level or child item and the higher level or parent items.

This simply means that, the components that goes into a computer are the lower level or child items while the computer itself is the higher level or parent item.

Explain the concept of an opportunity cost with an appropriate example​

Answers

Answer:

Explanation:

Opportunity cost is an economics tool that is useful in the process of making a choice of goods and services in order to ensure that scarce resources are used efficiently.

The opportunity cost of a product or service is the name given to an income that could be earned when such product or service is put to an alternative use.

It can also be described as the cost of the alternative forgone to achieve a particular product or service

For an example , if a student decides to give up on watching a movie to study for his exam , the opportunity cost of the exam is the cost and pleasure related to the movie

The _________________ is an accounting method that (a) estimates bad debts expense from credit sales during the period sales are recognized, and (b) reports accounts receivable at the estimated amount of cash to be collected. Multiple Choice Adjustment method for uncollectible debts.

Answers

Answer:

A) Allowance method of accounting bad debts

Explanation:

Based on the allowance method, the bad debts should be calculated on either credit sales i.e. income statement method or receivable aging method i.e. balance sheet method. Also, the account receivable should be recognized at net realizable value

Therefore the allowance method of accounting bad debts is an answer

"An investor has a portfolio of diversified blue chip stocks with a current market value of $350,000. The portfolio has a computed beta factor of 1.8. The customer wants to protect the portfolio from a declining market with the use of OEX contracts. The OEX closed this day at 350. To hedge with "at the money" contracts, the customer should:"

Answers

Answer: Buy 18 contracts

Explanation:

Hedging against the risk involved in an investment means the use of market strategies or financial instruments to offset risk.

When there is a drop in the market value, any loss that is incurred on the portfolio will have to be offset by the long puts gain. This implies that 10 put contracts will have to be required for hedging. This is calculated as:

= $350,000/(350 × 100)

= $350,000/35,000

= 10 contracts

Since the portfolio has a computed beta factor of 1.8, we then multiply 10 by 1.8. This will be:

= 10 × 1.8

= 18 contracts.

An arrangement where a property developed by the seller is sold to a buyer. The seller retains occupancy of the premises by signing a lease with the buyer. The seller, now the tenant, pays taxes, utilities, insurance and operating costs. This is called a ___________. This is a common practice for Walmart and Rite-Aide and many other businesses Group of answer choices sale rental agreement net lease investment lease-purchase option nome of the other answers

Answers

Answer:

B. net lease investment

Explanation:

The net lease investment is a type of commercial real estate arrangement where the tenant of a property is expected to pay rent along with either taxes, insurance, and maintenance. There are different types of net lease agreements. We have the;

1. Single net lease agreement where the tenant is expected to pay rent along with property taxes. The landlord pays for the operating costs of the property.

2. Double net lease agreements where the tenant, also known as lessor pays the rent, property taxes, and insurance. The landlord pays for the operating costs.

3. The triple net lease agreements where the tenant pays the rent, property insurance, and taxes, as well as the operating costs of maintenance.

Most businesses in the United States such as FedX, McDonald's, Walmart, and many others use this kind of real estate arrangement.

The owner of a property creates a deed, leaving the name of the grantee blank, and puts it in a drawer, where it is forgotten for several years. One day, a visitor finds the deed, fills in his name as grantee, and attempts to record it. However, the owner will probably have no trouble disputing the validity of the deed because

Answers

Answer is given below

Explanation:

The owner will probably have no trouble disputing the validity of the deed because the person listed as Granny allows the deed to be kept legally when it is filed, as well as the physical deed is clearly greedy, there is no way to dispute it unless the property owner has provided proof that the visitor has given his or her grading permission.

If the elasticity of demand for spring break packages to cancun is -5 , and if you notice that this year in cancun the quantity of packages demanded increased by 10% , then what happened to the price of cancun vacation packages ?

Answers

Answer: Price reduced by 2%

Explanation:

The price elasticity of demand shows how the demand for a good will change as a result of a change in price. Demand will usually increase as a result of a decrease in price because people tend to demand more when goods are cheaper.

The formula is;

Price elasticity of demand = ΔQuantity demanded / Δ Price

-5 = 10% / P

-5P = 10%

ΔP = -2%

All of the following statements regarding technical analysis are correct except A) technical analysts use terms such as trendline, support, and resistance in analyzing stocks. B) technical analysts rely on charts to predict the future prices of stocks. C) technical analysts rely heavily on financial ratios in their analysis of stocks. D) technical analysts attempt to predict the future movement of stock prices based on past trends.

Answers

Answer:

C

Explanation:

Technical analysis is a trading tool used to evaluate investment and trading opportunities by gathering and analyzing trends from trading activities , thereby it is able to predict future prices of stocks based on past trends.

The analyst does not rely on financial ratios in the analysis of stocks as financial ratio is mostly used by fundamental analyst in financial performance evaluation and not by technical analysts in predicting changes in stock movements

All the following statements concerning the interest settlement option in life insurance are correct EXCEPT: Group of answer choices the beneficiary may be allowed to withdraw part or all of the proceeds. the beneficiary may be allowed to change to another settlement option. the minimum guaranteed interest rate usually is equal to the prime rate. the interest can be paid monthly, quarterly, semiannually, or annually.

Answers

Answer:

the minimum guaranteed interest rate usually is equal to the prime rate.

Explanation:

Interest settlement in a life insurance policy involves the insurance company maintaining proceeds from the policy and investing it.

The policy holder is promised a minimum interest rate.

However there is no guarantee that the minimum interest rate will be equal to prime interest rate. Prime interest rate is the official lending rate that is given by banks.

The payment of interest can be monthly, quarterly, semiannually, or annually.

Beneficiary can withdraw all or part of the proceeds, and he has the option of switching to another settlement method.

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