Answer:
Jan. 19
Dr Sales Wages Expense $ 3,640.00
Cr Federal Income Tax Payable $ 436.80
Cr State Income Tax Payable $ 109.20
Cr Social Security Tax Payable $ 218.40
Cr Medicare Tax Payable $ 54.60
Cr State Disability Insurance $ 18.20
Cr Sales Wages Payable $ 2,802.80
Explanation:
Preparation of the journal for recognition of the pay period ending January 19 that will be paid to the employees January 26.
Jan. 19
Dr Sales Wages Expense $ 3,640.00 (7 *40 *13)
Cr Federal Income Tax Payable $ 436.80 (3,640 * 12%)
Cr State Income Tax Payable $ 109.20 (3,640 * 3%)
Cr Social Security Tax Payable $ 218.40 (3,640 * 6%)
Cr Medicare Tax Payable $ 54.60 (3,640* 1.5%)
Cr State Disability Insurance $ 18.20 (3,640 *0.5%)
Cr Sales Wages Payable $ 2,802.80
($3,640.00-$436.80-$109.20-$218.40-$54.60-$18.20)
Making a Decision as Chief Financial Officer: Contingent Liabilities
For each of the following situations, determine whether the company should (a) report a liability on the balance sheet, (b) disclose a contingent liability, or (c) not report the situation. Justify and explain your conclusions.
1. An automobile company introduces a new car. Past experience demonstrates that lawsuits will be filed as soon as the new model is involved in any accident The company can be certain that at least one jury will award damages to people injured in an accident.
2. A research scientist determines that the company’s best-selling product may infringe on another company’s patent. If the other company discovers the infringement and suit, your company could lose millions.
3. As part of land development for a new housing project, your company has polluted lake. Under state law, you must clean up the lake once you complete development project will take five to eight years to complete. Current estimates indicate it will cost $2 to $3 million to clean up the lake.
4. Your Company has just been notified that it lost a product liability lawsuit for $1 million that it plans to appeal. Management is confident that the company will on appeal, but the lawyears belive that it will lose.
5. A key customer is unhappy with the quality of a major construction project. The company belives that the customer is being unreasonable but, to maintain goodwill, has decided to do $250,000 in next year.
Answer:
sry need points
Explanation:
American Industries' outstanding bonds have a 25-year maturity and $1,000 par value. Their nominal yield to maturity is 9.25%, they pay interest semiannually, and they sell at a price of $850. What is the bond's nominal coupon interest rate
Answer:
7.71%
Explanation:
Calculation to determine the bond's nominal coupon interest rate
First step is to determine the PMT using Financial calculator
FV = $1,000
N= 25 × 2 = 50 periods ( semi-annual)
i/y=9.25/2=4.63
PV= - 850
PMT=?
Hence,
PMT=38.55
Second step is to calculate the Annual coupon Payment
Annual coupon Payment =38.55x2
Annual coupon Payement= 77.10
Now let determine the bond's nominal coupon interest rate using this formula
Nominal coupon rate= Annual coupon payment/par value
Let plug in the formula
Nominal coupon rate=77.10/1000
Nominal coupon rate=7.71%
Therefore the bond's nominal coupon interest rate is 7.71%
Hocker Company issues $200,000 of ten-year, 8% bonds to yield 10% on January 1, 20X1. The bonds pay interest annually on December 31. The bonds were sold at a discount of $24,578. The bond interest expense for 20X1 is:
Answer:
$16,000.
$17,542.
$20,000.
Explanation:
It just is
The bonds were sold at a discount of $24,578. The bond interest expense for 20X1 is $16,000, $17,542, $20,000.
What is a bond?A bond is a sort of security used in finance where the issuer owes the holder a debt and is required, depending on the terms, to repay the principal and interest on the bond at the maturity date.
The interest is typically due at predetermined intervals, such semiannually, annually, and less frequently at various times.
A bond is therefore a type of loan or IOU. With the help of bonds, the borrower can finance long-term investments or, in the case of government bonds, current expenses.
Although both stocks and bonds are considered securities, stockholders have an equity ownership in a corporation, whereas bondholders have a creditor stake.
Bondholders have precedence over stockholders in terms of debt. In the event of bankruptcy, they will receive payment before stockholders but after secured creditors.
Another distinction is that, unlike stocks, which often have an unlimited shelf life, bonds typically have a defined term, or maturity, after which the bond is repaid.
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For each of the following products and services, indicate whether it is more likely produced in a process operation or in a job order operation.
1. Beach towels
2. Bolts and nuts
3. Lawn chairs
4. Headphones
5. Designed patio
6. Door hardware
7. Cut flower arrangements
8. House paints
9. Concrete swimming pools
10. Custom tailored dresses
11. Grand pianos
12. Table lamps
Answer:
S/n Product and services Indication
1 Beach towels Process operation
2 Bolts and nuts Process operation
3 Lawn chairs Process operation
4 Headphones Process operation
5 Designed patio Job order operation
6 Door hardware Process operation
7 Cut flower arrangements Job order operation
8 House paints Process operation
9 Concrete swimming pools Job order operation
10 Custom tailored dresses Job order operation
11 Grand pianos Job order operation
12 Table lamps Process operation
For several years, Mountain Home University had used IBM computers. Recently, Apple Computers offered them a better machine at lower a price for one of the University's labs; however Mountain Home did not buy them because the _____ costs were too high. Group of answer choices transactional opportunity marginal switching
Answer:
switching
Explanation:
From the question we are informed about instance where by For several years, Mountain Home University had used IBM computers. Recently, Apple Computers offered them a better machine at lower a price for one of the University's labs; however in this case, Mountain Home did not buy them because the switching costs were too high. Switching costs can be regarded as the costs that a consumer pays due to switching of particular brands or products. Switching costs can appear as effort-based monetary base or time-based. Companies that has difficult-to-perfect products as well as low competition can make use of
high switching costs in order to maximize profits.
Kremena's bank account earns 4.5% simple interest. How much must she deposit in the account today if she wants it to be worth $1,250 in 3 years
Answer:
$1,101.32
Explanation:
Simple interest accounts balances are calculated using the following formula
A = P ( 1 + rt)
where:
A = final account balance
P = starting balance
r = interest rate (annually) percentage divided by 100
t = years
Therefore, we can plug in the values provided in this formula and solve for P which would be the amount that Kremena needs to deposit.
1,250 = P ( 1 + (0.045 * 3))
1,250 = P * 1.135 ... divide both sides by 1.135
1,101.32 = P
Finally, we can see that Kremena would need to deposit a total of $1,101.32 to have the amount that she wants after 3 years.
Departmental information for the four departments at Samoa Industries is provided below.
Total Cost Cost Driver Square Feet Number of
Employees
Janitorial $150,000 Square footage serviced 200 40
Cafeteria 50,000 Number of employees 20,000 12
Cutting 1,125,000 4,000 120
Assembly 1,100,000 16,000 40
The Janitorial and Cafeteria departments are support departments. Samoa uses the sequential method to allocate support department costs, first allocating the costs from the Janitorial Department to the Cafeteria, Cutting, and Assembly departments.
1. Determine the dollar amount of the Janitorial Department costs to be allocated to the:
a. Cafeteria Department
b. Cutting Department
2. Determine the dollar amount of the Cafeteria Department costs to be allocated to the:
a. Cutting Department
b. Assembly Department
Answer:
Samoa Industries
1. The dollar amount of the Janitorial Department costs to be allocated to the:
a. Cafeteria Department = $75,000
b. Cutting Department = $15,000
2. The dollar amount of the Cafeteria Department costs to be allocated to the:
a. Cutting Department = $93,750
b. Assembly Department = $31,250
Explanation:
a) Data and Calculations:
Total Cost Cost Driver Square Feet Number of
Employees
Janitorial $150,000 Square footage serviced 200 40
Cafeteria 50,000 Number of employees 20,000 12
Cutting 1,125,000 4,000 120
Assembly 1,100,000 16,000 40
Allocation of Departmental Costs:
Janitorial Cafeteria Cutting Assembly
Total Costs $150,000 $50,000 $1,125,000 $1,100,000
Janitorial dept. (150,000) 75,000 15,000 60,000
Cafeteria dept. 0 (125,000) 93,750 31,250
Total allocated costs $1,233,750 $1,191,250
If the total costs of producing 1,500 units of output is $13,500 and this output sold to consumers for a total of $18,000, then the firm would earn economic profits of
Answer:
$4500
Explanation:
The Economic profit is the difference between the total revenue and the explicit and implicit cost.
Hence,
Economic profit = (Total revenue - explicit cost - implicit cost)
Explicit cost =$13500
Total revenue = $18,000
Since, implicit cost isn't given, implicit cost will be taken as zero
Hence,
Economic profit = ($18,000 - $13,500)
Economic profit = $4,500
You are given the following data Stock A Expected return 8.00% Standard deviation 23.00% Stock B Expected return 7.50% Standard deviation 33.00% The correlation of Stock A and Stock B is 0.05. What is the variance of risky portfolio P with 43% in Stock A and the rest in Stock B
Answer:
Variance of risky portfolio P = 4.61%
Explanation:
WA = Weight of stock A = 43%, or 0.43
WB = Weight of stock B = 1 - 0.43 = 0.57
SA = Standard deviation of stock A = 23%, or 0.23
SB = Standard deviation of stock B = 33%, or 0.33
Cab = Correlation of Stock A and Stock B = 0.05
Therefore, we have:
Variance of risky portfolio P = (WA^2 * SA^2) + (WB^2 * SB^2) + (WA * SA * WB * SB * Cab) = (0.43^2 * 0.23^2) + (0.57^2 * 0.33^2) + (0.43 * 0.23 * 0.57 * 0.33 * 0.05) = 0.0461, or 4.61%
Bob sells the vegetables he grows in a farmer's market. Bob is a little disorganized and has been looking for a good way to track his sales. If Bob creates a database to track the sales of vegetables, what is the appropriate relationship between orders and products?
Answer:
The appropriate relationship between orders and products is a one-to-many relationship.
Explanation:
A one-to-many relationship simply means that one order by a customer can be for many products, vegetables in this instance. When Bob receives a customer's order for products, the customer may order more than one type of vegetables because customers buying vegetables always love variety. Therefore, the database to track the sales of vegetables may need to track one order to various datasets containing the customer's order.
On June 5, Staley Electronics purchases 100 units of inventory on account for $10 each. After closer examination, Staley determines 20 units are defective and returns them to its supplier for full credit on June 9. All remaining inventory is sold on account on June 16 for $15 each.Required:Record transactions for the purchase, return, and sale of inventory.
Answer:
See the journal entries below.
Explanation:
First, we have:
Units of inventory purchased = 100
Units of inventory returned = 20
Units of inventory sold = Units of inventory purchased - Units of inventory returned = 100 - 20 = 80
Therefore, the journal entries will be as follows:
Date Details Debit ($) Credit ($)
June 5 Inventory (100 * $10) 1,000
Accounts payable 1,000
(To inventory purchased on account.)
June 9 Accounts payable (20 * $10 ) 200
Inventory 200
(To record inventory return.)
June 16 Account receivable (80 * $15) 1,200
Sales 1200
(To record sales on account.)
Cost of goods sold (80 * $10) 800
Inventory 800
(To record cost of goods sold on account)
When moving up along an existing supply curve, all variables other than price are
O increasing
decreasing
O held constant
O fluctuating
When moving up along an existing supply curve, all variables other than price are held constant. Hence, Option (C) is correct.
When analyzing a supply curve, economists typically assume that all other variables except price remain constant.
This assumption allows for a simplified analysis of the relationship between price and quantity supplied, isolating the impact of price changes on supply.
In reality, numerous factors influence supply, such as input costs, technology, government regulations, and producer expectations.
However, when studying the impact of price on supply, economists use the concept of ceteris paribus (all other things being equal) to hold these other factors constant and focus solely on the relationship between price and quantity supplied.
Thus, by assuming that all other variables are constant, economists can create a simplified model that helps understand the basic behavior of supply and the upward-sloping nature of the supply curve.
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When moving up along an existing supply curve, all variables other than price are
A) increasing
B) decreasing
C) held constant
D) fluctuating
Which of the following has the greatest impact on how long an employee stays with an organization and how productive the employee is while there?
a. The employee's coworkers
b. The employee's relationship with their immediate manager
c. How much the employee is paid
d. Promotion opportunities
Answer: The employee's relationship with their immediate manager.
Explanation:
Despite the fact that the options given have an effect on how long an employee will stay in an organization, the greatest impact will be the employee's relationship with their immediate manager.
When a worker has a bad relationship with their immediate manager, this beings about disruption in communication and there won't be a cordial relationship with the manager. This affects the worker and can lead to the worker finding another job.
As the number of people holding college degrees increases, assuming the demand for college educated labor stays constant, the wages of college educated people would
Answer:
decrease
Explanation:
An increase in the supply of people with college degrees would lead to a rightward shift of the supply curve. This leads to a decrease in equilibrium wages and an increase in labour
The Devon Motor Company produces automobiles. On April 1st the company had no beginning inventories and it purchased 8,000 batteries at a cost of $80 per battery. It withdrew 7,600 batteries from the storeroom during the month. Of these, 100 were used to replace batteries in cars being used by the company’s traveling sales staff. The remaining 7,500 batteries withdrawn from the storeroom were placed in cars being produced by the company. Of the cars in production during April, 90 percent were completed and transferred from work in process to finished goods. Of the cars completed during the month, 30 percent were unsold at April 30th. Required: 1. Determine the cost of batteries that would appear in each of the following accounts on April 30th.
Question Completion:
a) raw materials
b) work in process
c) finished goods
d) cost of goods sold
e) selling expense
Answer:
The Devon Motor Company
The cost of batteries that would appear in each of the following accounts on April 30th:
a) raw materials = $32,000
b) work in process = $60,000
c) finished goods = $162,000
d) cost of goods sold = $378,000
e) selling expense = $8,000
Total cost of batteries purchased = $640,000
Explanation:
a) Data and Calculations:
Beginning inventory = 0
Purchase of batteries = 8,000 at $80 = $640,000
Used batteries = 7,600
Ending inventory = 400 at $80 = $32,000 raw materials
Used batteries = 7,600:
Selling expenses = 100 * $80 = $8,000
Work in process = 7,500
Ending WIP = (7,500 - 6,750) * $80 = $60,000
Finished goods = 90% 6,750 * $80 = $540,000
Ending inventory 30% 2,025 * $80 = $162,000
Cost of goods sold 70% 4,725 * $80 = $378,000
Bloom Corporation purchased $1,450,000 of Taylor Company 5% bonds, at their face amount, with the intent and ability to hold the bonds until they matured in 2025, so Bloom classifies its investment as AFS. Unfortunately, a combination of problems at Taylor Company and in the debt securities market caused the fair value of the Taylor investment to decline to $960,000 during 2021.
Required:
For each of the following scenarios, prepare appropriate entry(s) at December 31, 2018, and indicate how the scenario will affect the 2018 income statement (ignoring income taxes).
a. Bloom now believes it is more likely than not that it will have to sell the Taylor bonds before the bonds have a chance to recover their fair value. Of the $490,000 decline in fair value, Bloom attributes $295,000 to credit losses, and $195,000 to noncredit losses.
b. Bloom does not plan to sell the Taylor bonds prior to maturity, and does not believe it is more likely than not that it will have to sell the Taylor bonds before the bonds have a chance to recover their fair value. Of the $490,000 decline in fair value, Bloom attributes $295,000 to credit losses, and $195,000 to noncredit losses.
Answer:
a. Dr OTT impairment loss $490,000
Cr Discount on bond investment $490,000
Income statement -$490,000
B.Dr OTT impairment loss $295,000
Cr Discount on bond investment $295,000
Dr OTT impairment loss - other comprehensive income $195,000
Cr Fair value adjustment - non credit losses $195,000
Income statement-$295,000
Explanation:
a. Prepare of the appropriate entry(s) at December 31, 2018 and indication for how the scenario will affect the 2018 income statement
31.12.21
Dr OTT impairment loss $490,000
Cr Discount on bond investment $490,000
(To record impairment loss of investment)
Effect on net income : Earnings are reduced by $490,000
INCOME STATEMENT
Other than temporary impairment loss - $490,000
b. Prepare of the appropriate entry(s) at December 31, 2018 and indication for how the scenario will affect the 2018 income statement
31.12.2021
Dr OTT impairment loss $295,000
Cr Discount on bond investment $295,000
(To record credit losses of impairment of investment)
31.12.2021
Dr OTT impairment loss - other comprehensive income $195,000
Cr Fair value adjustment - non credit losses $195,000
(To record non - credit losses of impairment loss of investment)
Effort net income : Earnings are reduced by
INCOME STATEMENT
Other than temporary impairment loss -$490,000
Less : Portion recognized in other comprehensive income $195,000
Other than temporary recognized in earnings -$295,000
____________ is a performance assessment in which companies identify which customers are leaving and measuring the rate at which they are leaving.
At a sales volume of 34,000 units, Carne Company's sales commissions (a cost that is variable with respect to sales volume) total $741,200. To the nearest whole dollar, what should be the total sales commissions at a sales volume of 32,300 units
Answer: $704,140
Explanation:
Find the rate of commission per sales first:
= Commission / Number of units sold
= 741,200 / 34,000
= $21.80 commission per unit
If there are 32,300 units, the commission will be:
= 32,300 * 21.80
= $704,140
Seating Galore sells high-end desk chairs. The variable expense per chair is $85.05 and the chairs sell for $189.00 each. The variable expense ratio for Seating Galore's chairs is
Answer:
Variable expense ratio= 0.45
Explanation:
Giving the following information:
The variable expense per chair is $85.05 and the chairs sell for $189.00 each.
To calculate the variable expense ratio, we need to use the following formula:
Variable expense ratio= variable cost per unit / selling price
Variable expense ratio= 85.05 / 189
Variable expense ratio= 0.45
M Corporation has provided the following data concerning an investment project that it is considering: Initial investment $ 250,000 Annual cash flow $ 119,000 per year Expected life of the project 4 years Discount rate 8 % Click here to view Exhibit 12B-1 and Exhibit 12B-2, to determine the appropriate discount factor(s) using the tables provided. The net present value of the project is closest to:
Answer:
$144,128
Explanation:
Calculation to determine what net present value of the project is closest to:
Initial investment = $250,000
Annual cash flow = $119,000
Expected life of project (n) = 4 years
Discount rate (i) = 8%
First step is to calculate the Present value of cash flows using this formula
Present value of cash flows = Annual cash flow x Present value annuity factor (i%, n)
Let plug in the formula
Present value of cash flows= 119000 x Present value annuity factor (8%, 4)
Present value of cash flows= 119,000 x 3.312
Present value of cash flows= $394,128
Now let determine the Net present value using this formula
Net present value = Present value of cash flows - Initial investment
Let plug in the formula
Net present value= $394,128 - $250,000
Net present value=$144,128
Therefore net present value of the project is closest to:$144,128
Bellevue Company has 26,000 units of inventory on hand at December 31. It sold 1,950 units which are in transit and were shipped FOB destination. Bellevue purchased 3,250 units which were shipped FOB shipping point by the seller and are still in transit. What is the total amount of inventory to which Bellevue has legal title at December 31
Answer:
24050
Explanation:
Calculation to determine the total amount of inventory to which Bellevue has legal title at December 31
Using this formula
Inventory=Inventory on hand at December 31- Units in Transit
Let plug in the formula
Inventory=26,000 units- 1,950 units
Inventory=24050
Therefore the total amount of inventory to which Bellevue has legal title at December 31 is 24050
Here are data on two companies. The T-bill rate is 4.8% and the market risk premium is 5.9%. Company $1 Discount Store Everything $5 Forecast return 12 % 11 % Standard deviation of returns 12 % 14 % Beta 1.6 1.0 What would be the fair return for each company, according to the capital asset pricing model (CAPM)? (Round your answers to 2 decimal place
Answer and Explanation:
The computation of the fair return for each company is shown below:
Fair Return = Risk free rate of return + Beta × market risk premium
= 4.8 + 1.6 × 5.9
= 14.24%
Now
Everything $5 is
= 4.8 + 1 × 5.9
= 10.7%
Hence, the same should be considered
the cost of quality has two components: the cost of good quality. the costs for good quality are the cost of monitoring and preventing defects. the cost of poor quality are often hidden, hitting customers and departments not immediately related to production. some experts argue that:
Answer: Quality is never costless because monitoring and prevention have costs
Explanation:
The cost of quality has two parts which are the cost of prevention and the cost of failure. The cost of quality simply refers to the sum of the prevention cost and the cost of failure.
It should be noted that spending more on prevention helps in reducing the cost of failure. According to experts, quality is is never costless because monitoring and prevention have costs.
Wilson's is reviewing a project with an internal rate of return of 13.09 percent and a beta of 1.42. The market risk premium is 8.1 percent, the tax rate is 35 percent, and the risk-free rate is 2.9 percent. The firm's WACC is 12.68 percent. Will the project be accepted if the WACC is used as the discount rate for the project
Answer:
Yes, The project will be accepted.
Explanation:
Projects should be accepted when their internal rate of return is greater than the Weighted Average Cost of Capital (WACC). The WACC represents the cost or risk of the company so if the return is greater than the risk, then this will be favorable.
The privately-owned school system in Smalltown has a virtually unlimited capacity. It accepts all applicants and operates on both tuition and private donations. Although every resident places value on having an educated community, the school's revenues have suffered lately due to a large decline in private donations from the elderly population. Since the benefit that each citizen receives from having an educated community is a public good, which of the following would not be correct?
a. The free-rider problem causes the private market to undersupply education to the community
b. The govemment can potentially help the market reach a socially optimal level of education.
c. A tax increase to pay for education could potentially make the community better off.
d. The private market is the best way to supply education.
Answer:
A
Explanation:
The privately-owned school system in Smalltown generates positive externality to members of SmalltownA good has positive externality if the benefits to third parties not involved in production is greater than the cost. an example of an activity that generates positive externality is research and development. Due to the high cost of R & D, they are usually under-produced. Government can encourage the production of activities that generate positive externality by granting subsidies.
The free rider problem is a form of market failure. It occurs when people benefit from a good or service of communal nature and do not pay to enjoy these services.
The free rider has caused a decline in revenues and did not cause the private market to undersupply education to the community
What IHRM activities would be pertinent to the sending, by Médecins Sans Frontieres, of a medical team into a country such as Bangladesh?
Answer:
Human resource management is responsible for strategically managing labor relations in an organization so that its goals and objectives are achieved. The HR department is responsible for providing employees with working conditions, training and ideal remuneration so that the work is carried out in a legal, fair and ethical manner, so that there is an organizational culture in the company that favors communication and interpersonal relationships.
In the case of sending an average team to a country like Bangladesh, it would be necessary for HRM to play an essential role in meeting the needs of its employees in a foreign country, considering that Bangladesh is a country with extreme conditions of poverty and social inequality, the medical team should be well prepared by HR with adequate support and training to deal with adverse conditions such as lack of social security, poverty, epidemics, and other relevant and culturally distinct issues, so that the team does not face a reality shock that makes it difficult to work and the achievement of the proposed objectives.
hen Steve Jobs updated his company name from Apple Computer to Apple in 2007, which part of the brand positioning was he changing
Answer:
Frame of reference
Explanation:
In simple words, The "frame of reference" in marketing refers to how the targeted customer perceives a latest brand, service, or proposition. This conjures up a certain image or impression of a product, service, or concept that is being promoted. A frame of reference can be understood as the point of comparative valuation that your advertisers may use to assist position and distinguish your goods in the business.
Situation 2: You are a Department Head* of Generation Z. You are going to arrange a session for your team.
How you communicate with a guest to take a session on behalf of our organization. The things to be aware of,
1. The guest is not familiar with you.
2. You have to manage him/her to take a session without a monetary benefit.
3. You have to Communicate with him/her through social media
4. The person is so friendly to communicate with new people.
Note: You have to manage a session for your own department. If you are in the Graphics Team then consider yourself as Graphics Designing Head and you have to arrange a session related to it.
Ans.
Answer:
As a Department Head* of Generation Z who is charged with communicating with a guest to take a session on behalf of the organization who is not familiar with me, has to communicate via social media and manage the guest to take a session without monetary benefit, then the following steps should be considered:
1. Reach out to the guest on social media
2. Explain how important his presence would be important to the company
3. Explain that his services would have to be without monetary payment
4. Discuss ways that his presence would be beneficial to his public image
The Milestone Decision Authority is responsible for establishing the Critical Operational Issues (COIs) that will be addressed in testing.
A. True
B. False
Answer:
False
Explanation:
Bethany Jones is a real estate agent who specializes in the luxury home market in the Orlando, FL, area. Bethany is highly technical and uses many types of online marketing techniques to increase business. One of most successful online marketing techniques is to place a rectangular graphic display along the top of real estate websites and luxury custom furniture websites. What type of marketing technique is Bethany using
Answer:
a Banner Ad
Explanation:
The type of marketing technique that Bethany is using is known as a Banner Ad. This is one of many types of ads that can be found on websites. Banner Ads are usually located at the top of the website and are shaped as long rectangles. They are also the most popular type of website ads since they are the biggest and most upfront, meaning that it is usually the first thing that visitors to the site see. This ultimately leads to the largest possible number of viewers of the ads, which in term translates to a high click through rate.
