Kelly owns a massage studio and is offering free 15 minute massages to the participants of a popular 5K race event. This is an example of...
A. co-branding
B. bartering
C. Co-sponsoring
D. advertising (not the answer)

Answers

Answer 1

The condition when Kelly offers free 15 minute massage to the participants of a popular 5K race event is an example of co-branding.

What is co-branding?

A type of marketing strategy in which two or more brands are being promoted in a single event or a campaign with a joint agreement, is known as a marketing method of co-branding.

Hence, option A states about co-branding.

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Related Questions

How are sales taxes and excise taxes alike?

Answers

Answer:

The correct answer is A. They are both based on consumption.

Explanation:

Sales tax is an indirect tax levied on customers when they purchase goods or services. Typically, sales tax is calculated as a percentage of the value of the goods sold. At the same time, some of the goods and services may be exempted from taxation by tax legislation. In turn, excise tax is a form of indirect tax, which is levied on the sale of certain consumable goods. Excise duty is generally levied on the quantity of the product and not on its value.

Wilson, a marketing VP for Productivity Advertising, has been introducing concepts to help guide the marketing effort. A timeless model for setting advertising objectives and measuring the results of an ad campaign is Defining Advertising Goals for Measured Advertising Results (DAGMAR). The DAGMAR model states an advertising goal involves ________ that is specific and measurable.

Answers

Answer:

a communication task

Explanation:

Advertisement refers to the promotional multimedia messages designed and developed to make the products or services of a company known to its customers and potential customers.

The Defining Advertising Goals for Measured Advertising Results (DAGMAR) model states that an advertising goal involves a communication task that is specific and measurable over a specific period of time.

Basically, it is a timeless model that avails businesses the ability to set advertising objectives while also measuring the results of an advert campaign.

The owner of a condominium hired a cleaning and junk removal service to clean his condominium after he moved. The parties agreed in writing that the company was to completely empty out the condominium, wash the walls and floors, and clean the appliances in exchange for $1,500. Shortly after beginning performance, the company assigned to a creditor its right to all monies due under the contract (i.e., $1,500), and the creditor promptly notified the condominium owner of the assignment. The condominium owner acknowledged the assignment. The company continued working, completely emptying out the condominium, washing the walls and floors, and cleaning all of the appliances except for the oven before quitting the job. It would cost $150 to hire a substitute to clean the oven. The condominium owner refuses to pay the creditor anything because of the cleaning service's breach. If the creditor sues the condominium owner, how much, if anything, is the creditor entitled to recover

Answers

Answer:

Condominium Cleaning

The creditor is entitled to recover:

= $1,350.

Explanation:

a) Data and Calculations:

Contract price agreed between condominium cleaner and owner = $1,500

Cost of cleaning the oven that was not done by the cleaner = $150

Creditor's claim from the contract price = Contract price minus cost of cleaning the oven

= $1,350 ($1,500 - $150)

b) This means that the creditor will recover less than the contract price because of the oven that was left uncleaned.  Since the cost of hiring a substitute to clean the oven is $150, this amount will be deducted from the contract price, and then, the creditor can recover the balance.

Because of successful marketing by retail firms such as Allbirds, which designs environmentally friendly footwear made out of merino wool and tree fiber, and Rothy’s, which makes shoes out of recycled plastic water bottles, sustainability has become an important consideration in the fashion world. This, in turn, has sparked demand for other forms of sustainable fashion items including handbags and wallets. This is an example of

Answers

Answer:

created demand

Explanation:

From the question, we are informed about the instance whereby Because of successful marketing by retail firms such as Allbirds, which designs environmentally friendly footwear made out of merino wool and tree fiber, and Rothy’s, which makes shoes out of recycled plastic water bottles, sustainability has become an important consideration in the fashion world. This, in turn, has sparked demand for other forms of sustainable fashion items including handbags and wallets. This is an example of created demand. Demand creation can be regarded as process involving of increase of the demand for a particular product/service by the use of marketing techniques. It is a term that has its application in

unsought products with little demand, since the product are not too unknown to customers. Demand generation can be regarded as one that target marketing programs so that awareness as well as interest can be driven to a products and services of a

company.

If the resources that an entrepreneur uses have a higher value if used for other production, the entrepreneur will

Answers

Answer:c

Explanation:

An entrepreneur should focus his or her efforts on ventures that will provide the most profit.

If they invested in something else, they would lose money since the project they chose would yield less profit than the optimal one that would have yielded more.

Thus, Lose Money is correct.

What is the most important resource for business owners?

Human capital, sometimes known as "talent" or "employees," was frequently the most highly regarded resource among those polled.

Management and technical workers were regularly mentioned as being very significant by respondents. Debt and equity capital are used to provide access to funding or finance.

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The results for conventional and activity-based costing (ABC) computations will be the same as long as: a.the levels of activity for non-unit based cost drivers increase. b.fixed costs remain constant at any level of activity. c.fixed costs decrease as the level of activity increases. d.the levels of activity for non-unit based cost drivers remain the same.

Answers

Answer:

d.the levels of activity for non-unit based cost drivers remain the same.

Explanation:

In the case of conventional and activity based costing calculations,  the output should be similar to the activity levels that belong to the non-unit in which the cost driver should remain the same

Thus as per the given scenario, the option d is correct

And, the rest of the options seems incorrect

Discuss the importance of financial markets for a healthy economy and economic growth.

Answers

Answer:

I think financial markets can provide money to health and economic institutions in case they need it

Answer:

A well-developed and smoothly operating financial market is essential for healthy economic growth. Financial markets act as intermediaries between borrowers and investors and channel money into the economy.

Financial markets and money markets are efficient ways for companies and governments to collect money for their needs. Governments collect money for building public infrastructures such as roads, ports, airports, bridges, and other purposes. These projects help governments create new jobs, stimulate economic growth, and earn more tax revenue in the future.

Companies borrow money for business expansion, which creates more jobs and increases economic output. Companies earn more revenue due to business expansion, and the government collects more taxes.

The financial market acts as a channel between investors and borrowers, so it needs to be efficient and robust. A strong financial market can attract funds from a huge population of small investors and accelerate economic growth.

Explanation:

This is the sample answer (word for word)

4. You need to be _________ about your income and expenses to create an accurate budget for yourself.
A. Fixed
B. Variable
C. Wishful
D. Realistic

Answers

your answer is no D which is Realistic.

D because you have this dream that I have a lot of money and so when reality hits you it’s a problem

Goldin Corporation currently pays its salesperson a flat salary of $5,000 per month and is considering paying $20 per unit instead. Sales are currently 200 units per month. Goldin believes the compensation change will increase unit sales by 50%. The current contribution margin is $80 per unit. If the change is implemented, net operating income will ______.

Answers

Answer:

Increase by $7,000

Explanation:

Calculation to determine the operating income

First step

Current income=($80 x 200) - $5,000

Current income= $11,000

With the change= ($80 - $20) x 200 x 150%

With the change = $18,000

Now let determine the net operating income

Operating income = $18,000-$11,00

Operating income= $7,000 per month

Therefore If the change is implemented, net operating income will INCREASE BY $7,000

Identify the correct statement. Select one: a. During a recession, investment increases while consumption decreases. b. During a recession, investment is constant while consumption increases. c. Annual variations in investment are larger than annual variations in consumption. d. Annual variations in investment are smaller than annual variations in consumption. e. During a recession, investment decreases while consumption increases.

Answers

Answer:

Option C: Annual variations in investment are larger than annual variations in consumption

Explanation:

Investment

This is simply the act of buying or purchase of assets with the sole aim of increasing future income.

Investment risk

This is simply known as the likelihood of an investment will fail to pay the expected return or fail to pay a return at all.

Portfolio diversification

This act so as to limit the risk by spreading investment money among a wide range of investment tools.

Rate of return

This is simply known as the total return on an investment usually in percentage of the amount of money put into the investment.

Kelly Reeves is in charge of a new marketing effort directed toward Peru. In order for her company to market effectively and distribute to all of Peru's major cities, Kelly must devise a logistics plan for crossing the Andes Mountains on a daily basis. Which of these foreign environment uncontrollable variables would be a chief concern as Kelly devises her firm's logistics plan

Answers

Answer:

Geography & Infrastructure

Explanation:

International marketing

This is simply defined as the efforts or performance of business activities specifically made to plan, promote, and channel the movement or flow of a company's goods and services to consumers or users in more than one nation for a profit.

The process of evaluating the uncontrollable elements in an international marketing program can lead to cultural, political, and economic shock.

Marketing Environment

This is simply said to consists of controllable factors, uncontrollable factors, organizational performance, feedback, and adaptation.

Macroenvironment

This simply consists of controllable factors, uncontrollable factors, organizational performance etc.

Uncontrollable factors

This are known to be external elements influencing or affecting an organizations performance that cannot be fully channelled or directed by that organization and its marketers.

Which of the following is an example of synthesizing?

Answers

Answer:

It's B.

Explanation:

I believe it's B, Putting ideas and concepts together to form a conclusion.

That's almost exactly the definition of synthesizing anyway. ♥

Putting ideas and concepts together to form a conclusion is an example of synthesizing. Thus, option 'B' is the correct option.

What does synthesizing mean in writing?

Synthesis is the process of combining different parts to create a whole. Writing instructors frequently use this word when instructing students to produce a literature review or any work that calls for the utilization of several sources. When writing instructors use this word, they frequently want students to produce papers that draw connections from a number of sources so that their papers are not structured source by source but rather subject by topic to produce a whole work.

This handout offers ideas in the areas to assist students in using synthesis in their writing more effectively. We instinctively combine information to assist others in making connections between various concepts. Synthesis occurs, for instance, when you tell a friend what a number of other friends have remarked about a piece of music or movie.

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Soha recently revealed a new vision for her organization. At first everyone was on board, but over time it was gotten progressively harder for the members to follow through on their commitments. Yet, Soha knows this is the right move for her organization so she continues to act out her vision. By doing this, Soha is trying to ______.

Answers

Answer:

Build credibility with her followers.

Explanation:

Vision is an ideal future conditions that aligns with the purpose for which an organization or business is in operation. Thus, it's a path that guides an organization into achieving a certain height in the future.

Basically, a vision statement answers the question of what an organization would want to be, by combining its current and future objectives.

In this scenario, Soha knew her vision was the right move for her organization and as such she continues to act out her vision.

By doing this, Soha is trying to build credibility with her followers in order to show she's truthful with her vision and commitments.

Johnson purchases an office building and finances it with a 30-year mortgage. The payments Johnson will make in the next 12 months areconsidered: (2.5 Points)

Answers

Answer: Current liabilities

Explanation:

Current liabilities are financial obligations that a company must meet within the next period which is 12 months. Any obligation that should be met after a year is considered a long term liability. This is the category that bonds fall under.

The first yearly payments here are to be made within the next 12 months so these will be considered current liabilities.

Solaris Autos Inc., a large automobile company, made an initial small investment in a start-up company that was developing a solar-powered car. This gave Solaris Autos controlling interests in the start-up company. However, Solaris Autos had no obligations to make continued investments in the experiments of the start-up company. It could invest small amounts depending on the new product's success at each stage of its development. If the product proved to be successful, Solaris Autos would have the right to buy out the start-up company. This approach to strategic alliance is referred to as

Answers

Answer:

real-options perspective

Explanation:

From the question we are informed about Solaris Autos Inc., which is a large automobile company, made an initial small investment in a start-up company that was developing a solar-powered car. This gave Solaris Autos controlling interests in the start-up company. However, Solaris Autos had no obligations to make continued investments in the experiments of the start-up company. It could invest small amounts depending on the new product's success at each stage of its development. If the product proved to be successful, Solaris Autos would have the right to buy out the start-up company. This approach to strategic alliance is referred to as real-options perspective. A real option can be regarded as an approach that bestow management of a firm the right, so that they can undertake certain business opportunities as well as an investments. Real option can be regarded as projects that contains tangible assets versus financial instruments. Real options could involves decision to expand as well as decision to defer project entirely.

What causes the Tragedy of the Commons? a. Social and private incentives differ, and common resources are not rival in consumption and are not excludable. b. Common resources are not rival in consumption and are not excludable. c. Social and private incentives are the same. d. Social and private incentives differ, and common resources are not excludable but are rival in consumption.

Answers

Answer:

b. Common resources are not rival in consumption and are not excludable

Explanation:

The tragedy of commons is the situation where the individual users have open access to the resources. Activities are independent are to their own self-interests and is opposite to the common goods of all uses.

Alice, Jonathon, and Rebecca are concerned that their company won't survive the current recession. As experienced ______________ managers, they are working collaboratively to develop new business strategies and work processes to effectively and efficiently support the company so that it can survive the current economic downturn and thrive in the coming years. Their employees are depending upon them to provide overall management of the company.

Answers

Answer:

top-level

Explanation:

Top-level managers can be regarded as managers that has the responsibilities of controlling as well as overseeing the entire organization. These managers are charged with development of goals as well as strategic plans and company policies, they also make decisions as regards the direction of the business. These managers include board of directors,CEO and others.

Azure, a C corporation, reports the following: Pretax book income is $543,000. Depreciation on the tax return is $20,000 greater than depreciation on the financial statements. Rent income reportable on the tax return is $36,000 greater than rent income per the financial statements. Fines for pollution appear as a $10,000 expense in the financial statements. Interest earned on municipal bonds is $25,000. What is Azure's taxable income

Answers

Answer:

Azure's taxable income is $544,000.

Explanation:

This can be calculated as follows:

Taxable income = Pretax book income - Excess depreciation + Prepaid rental income + Fines for pollution - Municipal interest income ………………… (1)

Substituting all the relevant values into equation (1), we have:

Taxable income = $543,000 - $20,000 + $36,000 + $10,000 - $25,000 = $544,000

Therefore, Azure's taxable income is $544,000.

Explain in detail how Boulders Mall's management may have used media relations as a public relations tool to try to resolve controversy.

Answers

Explanation:

The management of Boulders Mall made use of the media to offer an apology for what happened in the shopping center, making it clear that there was not actually an act of discrimination due to the way the man dressed in traditional Ndebele clothes dressed and clarifying that in no case At the time, man was discriminated against because of his culture or his traditions.

This was a public way of "calming" the controversies and upsets that could have been generated in many people, because we must remember that this type of action can generate rejection by the community towards the shopping center and generate great economic losses.

"I don't know, but I'll find out" is a customer service example of…
B a dangerous admission.
C losing a sale.
D magic words.

A(Not the answer) an uninformed sales rep.

Answers

Answer:

C. losing a sale.

Explanation:

CRM is an acronym for customer relationship management and it typically involves the process of combining strategies, techniques, practices and technology so as to effectively and efficiently manage their customer data in order to improve and enhance customer satisfaction.

Simply stated, it's a strategic process which typically involves collecting customer information for the purpose of improving a customer's future experience.

Therefore, this set of employees are saddled with the responsibility of ensuring the customer are satisfied and happy with their service at all times.

A salesperson can be defined as an individual or employee who is saddled with the responsibility of taking orders from customers, as well as sales of finished goods and services to consumers or end users.

A lost sale can be defined as a situation in which a salesperson or business firm looses a selling opportunity for a variety of reasons such as going out of stock, unavailability of a brand (product line), lack of product knowledge, etc.

This ultimately implies that, a process in which a salesperson looses a sales opportunity due to one reason or the other is referred to as losing a sale.

Hence, "I don't know, but I'll find out" is a customer service example of losing a sales because the customer (buyer) may not be patient enough to get the feedback while others might walk away immediately in search of the product or service elsewhere.

Answer:

It is magic words

Explanation:

I took the test got it right

If a nation has a comparative disadvantage in the production of some commodity: Group of answer choices it cannot gain from international trade unless it has an absolute advantage in every other commodity. it can gain from international trade in that commodity only if it has an absolute advantage in that commodity. it cannot gain from international trade in the commodity. it can still gain from international trade in that commodity, by getting it at a lower opportunity cost than if it produced it domestically.

Answers

Answer:

it can still gain from international trade in that commodity, by getting it at a lower opportunity cost than if it produced it domestically.

Explanation:

A country has comparative disadvantage in production if it produces at a higher opportunity cost when compared to other countries.

The country with a  comparative disadvantage can gain from trade by trading the good with a country that has  comparative advantage in the production of that good. i.e. the country produces at a lower opportunity cost

For example, country A produces 10kg of beans and 5kg of rice. Country B produces 5kg of beans and 10kg of rice.  

for country A,  

opportunity cost of producing beans = 5/10 = 0.5

opportunity cost of producing rice = 10/5 = 2

for country B,  

opportunity cost of producing rice = 5/10 = 0.5

opportunity cost of producing beans = 10/5 = 2

Country B has a comparative disadvantage in the production of beans and country A has a comparative disadvantage in the production of rice

Country B should buy beans from A and A should buy rice from B

Andrea, a sales associate in the fine china department of the David's Department Store, reports to Chris, the home furnishings department manager. This morning, Chris asked Andrea to change the price tags on the crystal wine glasses. While working on this task, Pietro, the bedding department manager, told Andrea that he wanted her to unload some comforters. To solve this conflict, Andrea turns to the principle of unity of command under which Group of answer choices Andrea needs to decide which manager has more power. Andrea can refuse to do both tasks. employees should report to no more than one manager. employees can report to two managers, so Andrea needs to decide whose directions to follow. Andrea will need to determine how she can multitask.

Answers

Answer: employee should report to no more than one manager.

Explanation:

Under the principles of war, it should be noted that the unity of command simply means that all the responsibility of all the forces are under one commander. The commanders possesses the authority to direct and control all the forces in order to achieve q common goal.

Therefore, in this scenario, Andrea should report to Chris who is the home furnishings department manager since Chris is his immediate manager as he can only follow the order of one boss.

A nation has an absolute advantage in the production of a good, if Group of answer choices it can produce that good at a lower opportunity cost than its trading partner it can produce that good using fewer resources than its trading partner it can produce that good using more resources than its trading partner it can produce that good at a higher opportunity cost than its trading partner PreviousNext

Answers

Answer: it can produce that good using fewer resources than its trading partner

Explanation:

A country has an absolute advantage in the production of a good when such country can produce the good using fewer resources than another country.

Absolute advantage can be due to the natural endowment of a country. For example, let's say Japan uses 2 hours in producing a good while Brazil uses 5 hours in producing such good. Then, it can be deduced that Japan has an absolute advantage over Brazil.

The ______ inventory system records all inventory-related transactions in the inventory account (e.g. transportation, purchase returns and allowances, purchase returns and allowances, purchase discounts) and reduces inventory at the time of sale. The ______ inventory system uses separate accounts for these items and records cost of goods sold at the end of the accounting period.

Answers

bonjour,

perpetual & periodic

please help me with this account question I'm tryna make entries ​

Answers

Answer:

451

Explanation:

430+21

1234567890101112131415

One advantage of ______ is the direct crossing of trades without using a broker-dealer system eliminates the bid-ask spread that otherwise would be incurred. Multiple choice question. ECNs Direct Search Markets Broker Markets Dealer Markets

Answers

Answer:

ECNs (electronic communication network)

Explanation:

An electronic communication network can be regarded as computerized system which is designed to matches buyers as well as sellers orders automatically for securities so trading can take place in the market. ECN trading is designed to favor investor that are in different geographic areas , but want to have a complete aand secure transaction with absence of any

third party. It should be noted that One advantage of ECNs is the direct crossing of trades without using a broker-dealer system eliminates the bid-ask spread that otherwise would be incurred

Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison consider an online-to-offline strategy to drive foot traffic to her store. What are two examples of an online-to-offline strategy

Answers

Answer: Amazon, Jumia

Explanation:

Online to offline strategy could be described as having the products displayed on the sellers site with their prices attached to them, the customer orders and it's delivered to them, payment is done either online or on delivery. This makes it easier for the customers as they don't have to bother or stress themselves with visiting the store always. They are many firms doing this now, examples are Amazon, Jumia etc

Amazon promoted this pattern of business more than others before others picked interest in them. They are still among the best for doing it

The formula for the production budget is budgeted sales in units plus desired ending merchandise inventory less beginning merchandise inventory. beginning finished goods units less desired ending finished goods units. desired ending direct materials units less beginning direct materials units. desired ending finished goods units less beginning finished goods units.

Answers

Answer:

desired ending finished goods units less beginning finished goods units.

Explanation:

production budget can be regarded as budget that gives the calculation of the number of units of particular products which is needed to be manufactured, this is comprises the sales forecast as well as amount of finished goods inventory that is planned to have on hand.

It should be noted that the formula for the production budget is desired ending finished goods units less beginning finished goods units..

Suppose the rate of return on a 10-year T-bond is 5.50%, the expected average rate of inflation over the next 10 years is 2.30%, the MRP on a 10-year T-bond is 1.64%, no MRP is required on a Treasury Inflation Protected Security (TIPS), and no liquidity premium is required on any Treasury security. Given this information, what should the yield be on a 10-year TIPS? Disregard cross-product terms, i.e., if averaging is required, use the arithmetic average.

Answers

Answer:

the yield be on a 10-year TIPS is 1.56%

Explanation:

The computation of the yield to be on 10 year TIPS is as follows:

Yield on 10 year TIPS is

= rate of return on 10 year T bond - Average inflation - MRP

= 5.50% - 2.30% - 1.64%

= 1.56%

Hence, the yield be on a 10-year TIPS is 1.56%

The same should be considered and relevant too

Ram thinks of a number if he adds 3 to 5 times the number he gets 38. what is the number?​

Answers

Answer:

This answer is 7

Explanation:

Try using this to show the working

(5x)+3=38

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