Marketing strategy of strepsils company

Answers

Answer 1

Answer:

InstallCourses

SWOT ANALYSIS ›FMCG ›

Strepsils SWOT Analysis, Competitors, STP & USP

Published by MBA Skool Team, Last Updated: April 20, 2020

SWOT analysis of Strepsils analyses the brand by its strengths, weaknesses, opportunities & threats. In Strepsils SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Strepsils to benchmark its business & performance as compared to the competitors. Strepsils is one of the leading brands in the FMCG sector.

The table below lists the Strepsils SWOT (Strengths, Weaknesses, Opportunities, Threats), top Strepsils competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).


Related Questions

A company is considering eliminating a department that has an annual contribution margin of $33,000 and $66,000 in annual fixed costs. Of the fixed costs, $16,500 cannot be avoided. The annual financial advantage (disadvantage) for the company of eliminating this department would be: Multiple Choice ($33,000) $33,000 ($16,500) $16,500

Answers

Answer:

($16,500)

Explanation:

Calculation to determine The annual financial advantage (disadvantage) for the company of eliminating this department would be

First step is calculate the Avoidable fixed costs

Avoidable fixed costs = $66,000 − $16,500

Avoidable fixed costs = $49,500

Now let determine Segment Margin

Contribution Margin $33,000

Less Avoidable fixed costs $49,500

Segment Margin ($16,500)

Therefore The annual (disadvantage) for the company of eliminating this department would be ($16,500)

Why do tourism business have market cost for the printing​

Answers

Answer:

Launching tourist ventures involves overcoming two major hurdles: first, the venture must be

financed; and second, demand must be generated. In particular, the marketing of tourism and

hospitality ventures provides special challenges, the ability to reach the target market and convince

them to travel to remote locations being a critical success factor (Dolli, N.; Pinfold, J.F., 1997). Thus,

the main issue related to the marketing of tourist services is not their production, but their sale and

promotion, so as to ensure that all the consumers’ needs are comprehensively satisfied. (Nistoreanu,

P., 2006).

It is in this context that both the producers as well as the suppliers (intermediaries) of tourism services

should take into consideration the fact that a touristic product is sold only if there is a demand on the

market for that particular product. This means that suppliers have the possibility to either offer what is

requested on the market, responding to the consumers’ needs, or to stimulate or generate the demand

for a certain product so as to facilitate the selling of that product. In both cases, however, the

producers and suppliers need to apply a promotion strategy, through which potential clients may be

informed with regard to the offer on the market, as well as induce the clients’ desire to consume a

certain product.

Explanation:

HOW CAN I CREATE A PERFECT SALES STRATEGY?

Answers

Answer:

B2B marketers and businesses are using LinkedIn automation to strengthen their sales and marketing strategy.

Here is how;

Engage With The Right AudienceTake Advantage of LinkedIn GroupsSend Personlized Outreach Messages

Most of the lead generation and sales tactics on LinkedIn require a lot of time if you choose to do them manually.

Rachel is preparing to open her own raft rental business, cleverly named Rachel's Rafts. She figures out that her fixed costs will be $7,500 and her unit variable costs are $2 per raft. She plans to rent all 2,500 rafts she has on hand. What is Rachel's breakeven price

Answers

Answer:

selling price= $5

Explanation:

Giving the following information:

Fixed cost= $7,500

Unitary variable cost= $2

Break-even point= 2,500 units

The break-even point is the number of units to sell to cover the fixed costs. At this level, net income is zero.

So given the costs structure and 2,500 units to sell, the selling price that provides the break-even point is:

Break-even point in units= fixed costs/ (selling price - unitary variable cost)

2,500 = 7,500 / (selling price - 2)

2,500selling price - 5,000 = 7,500

2,500selling price = 12,500

selling price = 12,500 / 2,500

selling price= $5

Company XYZ is working on a marketing strategy for a new oral hygiene product and just discovered that XYZ's biggest competitor is launching a very similar product a month later. In conducting a SWOT analysis, the launch of the competitor's product represents an opportunity.

a. True
b. False

Answers

Answer:

XYZ Company

In conducting a SWOT analysis, the launch of the competitor's product represents an opportunity.

 

b. False

Explanation:

The launch of the competitor's product represents a threat to XYZ Company.  It reduces XYZ Company's market competitiveness and profitability.  XYZ Company may even be driven out of the market by the competitor, thus leading to massive loss for the company.  However, threats must be overcome and turned into opportunities for future product development.

If the price level is above the equilibrium price level, how does the aggregate quantity of goods and services demanded compare to the aggregate quantity of goods and services supplied at the price level?

Answers

Answer:

When price is  above the equilibrium price level, quantity demanded would be less than the quantity supplied. This would lead to a surplus

Explanation:

Equilibrium price is the price at which quantity demand equal quantity supplied.

Above equilibrium price there is a surplus - quantity supplied exceeds quantity demanded. As a result of the surplus, price would fall until equilibrium is reached.

Below equilibrium price there is a shortage - quantity demanded exceeds quantity supplied. As a result of the shortage, price would rise until equilibrium is reached.

XYZ has two divisions: South and West. Overall net operating income is $26,900. South Division's segment margin is $42,800 and West Division's segment margin is $29,900. What is the amount of the common fixed expense not traceable to the individual divisions?
a. $45,800.
b. S56800.
с.$69,700.
d. $72,700.

Answers

Answer:

a. $45,800.

Explanation:

The computation of the common fixed expense not traceable is given below

Combined segment margin of two divisions ($42,800 + $29,900) $72,700

Less: net income -$26,900

Non traceable fixed cost $45,800

Hence, the amount of the common fixed expense not traceable to the individual divisions is $45,800

Therefore the option a is correct

A beautiful bridge is being built over the river that runs through a major city in your state. The cost of the bridge is estimated at $600 million. Annual costs of the bridge will be $200,000, and the bridge is estimated to last a very long time. If accountants in city hall use 3% as the interest rate for analysis, what is the annualized cost of the bridge project

Answers

Answer:

$18.20 million

Explanation:

Net present value = Initial cost + (Annual cost/3%)

Net present value = $600 million + $200,000/3%

Net present value = $600 million + $6.67 million

Net present value = $606.67 million

Annualized cost = Net present value * 3%

Annualized cost = $606.67 million * 3%

Annualized cost = $18.20 million

So, the annualized cost of the bridge project is $18.20 million.

When the price elasticity of demand for a good is very elastic, quantity demanded is _____ to a change in price and the demand curve is relatively _____. Group of answer choices

Answers

Answer:

1. Responsive

2. Elastic

Explanation:

When the price elasticity of demand for a good is very elastic, quantity demanded is RESPONSIVE to a change in price and the demand curve is relatively ELASTIC.

This is because the price elasticity of demand measures the responsiveness of the quantity demanded to a change in price.

Consequently, as the quantity demanded changes, the demand curve then becomes relatively elastic, by shifting either to the right or left.

If the price of oil, a close substitute for coal, increases then:

a. the demand curve for coal will shift to the right.
b. equilibrium price and quantity of coal will not change.
c. supply curve for coal will shift to the right.
d. demand curve for coal will shift to the left.
e. supply curve of coal will shift to the left.

Answers

Answer:

A

Explanation:

Substitute goods are goods that can be used in place of another good.

if the price of a good increases, the demand for the substitute increases and if the price of the good reduces, the demand for the substitute increases.

If the price of oil increases, it becomes cheaper to buy coal. As a result, there would be a rightward shift of the demand curve for coal. As a result, the equilibrium price and quantity would increase

three (3) State taxes and briefly describe each

Answers

The three state taxes are what you earn, taxes on what you buy, and taxes on what you own.

Earn: individual income taxes, corporate income taxes, payroll taxes, and capital gains taxes;

Buy: sales taxes, gross receipts taxes, value-added taxes, and excise taxes;

Own: property taxes, tangible personal property taxes, estate, and inheritance taxes, and wealth taxes.

A fixed asset with a cost of $41,000 and accumulated depreciation of $36,500 is traded for a similar asset priced at $60,000. Assuming a trade-in allowance of $3,000, the recognized loss on the trade is

Answers

Answer:

1,500

Explanation:

The fixed assets cost is $41,000

The accumulated depreciationn is $36,500

Similar assets was priced at $36,000

Trade in allowance is $3000

Therefore the recognised law on trade can be calculated as follows

41,000-36,500-3,000

= 1,500

Tin Roof's net cash flows for the next three years are projected at $72,000, $78,000, and $84,000, respectively. After that, the cash flows are expected to increase by 3.2 percent annually. What is the value of the firm if the WACC is 9.32%

Answers

Answer:

$1,279,622.65

Explanation:

The value of the company is the present value of its future cash flows for the three-year planning horizon plus the present value of its continuing value beyond year 3, all discounted using the WACC as the appropriate discount rate.

continuing value=year 3 cash flow*(1+terminal growth rate)/(WACC-terminal growth rate)

continuing value= $84,000*(1+3.2%)/(9.32%-3.2%)=$1,416,470.59

present value of continuing value=$1,416,470.59/(1+9.32%)^3=$1,084,198.23

present value of 3-year cash flows=$72000/(1+9.32%)^1+$78,000/(1+9.32%)^2+$84,000/(1+9.32%)^3

present value of 3-year cash flows=$195,424.42

value of the company=$1,084,198.23+$195,424.42

value of the company=$1,279,622.65  

Toàn cầu hóa có ảnh hưởng gì đến thế giới

Answers

Answer:

1. Globalization encourages economic growth within a country.

2. Globalization encourages the specialization of goods (product specialization) and as such facilitating the production of quality goods.

3. Globalization increases the types of goods and services that are made available in different countries around the world.

Explanation:

Globalization can be defined as the strategic process which involves the integration of various markets across the world to form a large global marketplace.

Basically, globalization makes it possible for various organizations to produce goods and services that is used by consumers across the world.

Some of the ways in which globalization affects the world include the following;

1. Globalization encourages economic growth within a country.

2. Globalization encourages the specialization of goods (product specialization) and as such facilitating the production of quality goods.

3. Globalization increases the types of goods and services that are made available in different countries around the world.

Tan Corporation of Japan has two regional divisions with headquarters in Osaka and Yokohama. Selected data on the two divisions follow: Division Osaka Yokohama Sales $ 9,400,000 $ 24,000,000 Net operating income $ 752,000 $ 2,400,000 Average operating assets $ 2,350,000 $ 8,000,000 Required: 1. For each division, compute the return on investment (ROI) in terms of margin and turnover. 2. Assume that the company evaluates performance using residual income and that the minimum required rate of return for any division is 18%. Compute the residual income for each division.

Answers

Answer:

1. Osaka ROI 32 %

Yokohoma ROI 30%

2.Osaka Residual income $329,000

Yokohoma Residual income $960,000

Explanation:

1. Computation for return on investment (ROI) in terms of margin and turnover.

Using this formula

ROI = Net operating income/Average operating assets

Let plug in the morning

Osaka ROI = 752,000/2,350,000

Osaka ROI =32 %

Yokohoma ROI = 2,400,000/$ 8,000,000

Yokohoma ROI =30%

Therefore for return on investment (ROI) in terms of margin and turnover is :

Osaka ROI 32 %

Yokohoma ROI 30%

2. Computation for the residual income for each division.

Using this formula

Residual income = Net operating income - Required return

Let plug in the formula

Osaka Residual income= 752,000 - (2,350,000*18%)

Osaka Residual income= 752,000-423,000

Osaka Residual income = $329,000

Yokohoma Residual income = 2,400,000 - ($8,000,000*18%)

Yokohoma Residual income = 2,400,000-1,440,000

Yokohoma Residual income= $960,000

Therefore the residual income for each division is:

Osaka Residual income $329,000

Yokohoma Residual income $960,000

Ice Co stock has a beta of 1.85, the current risk-free rate is 5.10 percent, and the expected return on the market is 15.10 percent. What is Ice Co's cost of equity

Answers

Answer:

23.60%

Explanation:

According to the capital asset price model:

cost of equity = risk free + beta x (market rate of return - risk free rate of return)

5.10 + 1.85 x (15.10 - 5.10)

= 5.10 + (1.85 x 10)

=23.60%

Mott Company's sales mix is 3 units of A, 2 units of B, and 1 unit of C. Selling prices for each product are $37, $47, and $57, respectively Variable costs per unit are $30, $31, and $34, respectively. Fixed costs are $456,000. What is the break-even point in composite units?
a) 1.239 composite units
b) 1357 composite units
c) 2763 composite units
d) 4,606 composite units.

Answers

Answer:

6,000 composite units

Explanation:

                                                 A    B     C      Total

Selling price per unit              37   47    57  

Less: Variable cost per unit   30   31     34

CM per unit                              7     16     23  

Sales mix                                  3     2       1

CM per sales mix                    21    32    23    76

Break even in composite unit = Fixed cost / CM per sales mix

Break even in composite unit = $456,000 / 76

Break even in composite unit = 6,000

Corporation sold 210000 watches and produced 217000 watches that it sold for $19 each. The company determined that fixed manufacturing cost per unit was $8 per watch. The company reported a $1,302,000 gross margin on its financial statements. Determine the total contribution margin.

Answers

Answer:

The total contribution margin is:

= $2,982,000.

Explanation:

a) Data and Calculations:

Production units = 217,000 watches

Sales units = 210,000 watches

Sales price per watch = $19

Sales revenue =   $3,990,000 (210,000 * $19)

Cost of goods sold 2,688,000 ($3,990,000 - $1,302,000)  ($12.80 each)

Gross profit =        $1,302,000

Cost of goods sold per unit = $12.80 ($2,688,000/210,000)

Fixed cost per unit = $8

Variable cost per unit = $4.80 ($12.80 - $8.00)

Contribution margin  per unit = $14.20

Total contribution margin = $2,982,000 ($14.20 * 210,000)

Why should you think of your résumé as a marketing document?

Answers

Explanation:

A résumé is a marketing document that represents you when you are not there. A résumé quantifies your accomplishments and proves your worth to your future employer by proving your worth to your previous employer.

During its most recent fiscal year, Raphael Enterprises sold 270,000 electric screwdrivers at a price of $17.10 each. Fixed costs amounted to $729,000 and pretax income was $999,000. What amount should have been reported as variable costs in the company's contribution margin income statement for the year in question

Answers

Answer:

$2,889,000

Explanation:

Sales units = 270,000 units

Sale Price = $17.10

Fixed cost = $729,000

Sales Value = 270,000 * $17.10

Sales Value = $4,617,000

Contribution Margin = Sales- Fixed cost

Contribution Margin = $4,617,000 - $729,000

Contribution Margin = $3,888,000

Variable Cost = Contribution margin- Pretax income

Variable Cost = $3,888,000 - $999,000

Variable Cost = $2,889,000

So, $2,889,000 is the amount that should have been reported as variable costs in the company's contribution margin income statement for the year in question.

he next dividend payment by Savitz, Inc., will be $5.05 per share. The dividends are anticipated to maintain a growth rate of 5 percent forever. If the stock currently sells for $43 per share, what is the required return

Answers

Answer:

16.74%

Explanation:

Current Price = Expected Dividend / (Required Return - Growth Rate)

Required Return = (Expected Dividend / Current Price) + Growth rate

Required Return = ($5.05 / $43) + 5%

Required Return = 0.1174419 + 0.05

Required Return = 0.1674419

Required Return = 16.74%

ai là người giàu nhất thế giới

Answers

Answer:

Jeff Bezos

Explanation:

Jeff Bezos là người sáng lập Amazon và có giá trị tài sản ròng là 205 tỷ USD

Đây là danh sách các nhà vận chuyển tiền được xếp hạng:

https://www.forbes.com/real-time-billionaire/#114ff8bb3d78

Jeff Bezos is the founder of Amazon and has a net worth of $205 billion Here's a list of billionaire's ranked:

https://www.forbes.com/real-time-billionaires/#114ff8bb3d78

Accurate Metal Company sold 36,500 units of its product at a price of $340 per unit. Total variable cost per unit is $179, consisting of $172 in variable production cost and $7 in variable selling and administrative cost. Compute the manufacturing margin for the company under variable costing.

Answers

Answer: $6,132,000

Explanation:

The manufacturing margin for the company under variable costing will use the variable production costs only as these are the variable costs incurred during manufacturing:

Variable manufacturing margin = ( Sales price - Variable cost per unit) * number of units

= (340 - 172) * 36,500

= 168 * 36,500

= $6,132,000

Money spent on groceries is an example of a/an

Answers

Expense. Hope this helped!

At the end of the first year of operations, 6,400 units remained in the finished goods inventory. The unit manufacturing costs during the year were as follows:
Direct materials $75
Direct labor 35
Fixed factory overhead 15
Variable factory overhead 12
Determine the cost of the finished goods inventory reported on the balance sheet under (a) the absorption costing concept and (b) the variable costing concept.

Answers

Answer:

Results are below.

Explanation:

Giving the following information:

The unit manufacturing costs during the year were as follows:

Direct materials $75

Direct labor 35

Fixed factory overhead 15

Variable factory overhead 12

Number of units= 6,400

The absorption costing method includes all costs related to production, both fixed and variable. The unit product cost is calculated using direct material, direct labor, and total unitary manufacturing overhead.

The variable costing method incorporates all variable production costs (direct material, direct labor, and variable overhead).

Absorption method:

Unit product cost= direct material + direct labor + total unitary overhead

Unit product cost= 75 + 35 + 15 + 12

Unit product cost= $137

Total ending inventory cost= 137*6,400

Total ending inventory cost= $876,800

Variable costing method:

Unit product cost= direct material + direct labor + variable overhead

Unit product cost= 75 + 35 + 12

Unit product cost= $122

Total ending inventory cost= 122*6,400

Total ending inventory cost= $780,800

Two investment centers at Marshman Corporation have the following current-year income and asset data:
Investment Center A Investment Center B
Investment center income$525,000 $635,000
Investment center average invested assets$4,600,000 $3,050,000
The return on investment (ROI) for Investment Center A is:________.

Answers

Answer: 11.41%

Explanation:

Return on assets refers to the amount of income earned per capital invested. It is calculated by the formula:

= Net income / Average assets invested

ROI for Center A will therefore be:

= 525,000 / 4,600,000

= 0.1141

= 11.41%

5-5 TIME TO REACH A FINANCIAL GOAL You have $33,556.25 in a brokerage account, and you
plan to deposit an additional $5,000 at the end of every future year until your account totals
$220,000. You expect to earn 12% annually on the account. How many years will it take to
reach your goal?

Answers

Answer:

22 is the right answer bro fgjjfycugyvyygyghu

Which of the following The holding-period return (HPR) on a share of stock is equal to(s) the level of real interest rates? I) The supply of savings by households and business firms II) The demand for investment funds III) The government's net supply and/or demand for funds

Answers

Answer: D. I, II, and III.

Explanation:

The demand for investment funds determines the demand for loanable funds and when this is higher than the supply, the rate increases. The reverse it true. It therefore affects real interest rates.

The savings of households and business firms are the source of loanable funds so if these are high relative to demand, the rate will decrease. The reverse is true.

Government demand for funds will increase interest rates as the supply will decrease when the government borrows massively. The reverse is true.

All three therefore impart real interest rates.

Alyeska Services Company, a division of a major oil company, provides various services to the operators of the North Slope oil field in Alaska. Data concerning the most recent year appear below: Sales $ 17,700,000 Net operating income $ 5,300,000 Average operating assets $ 35,100,000 Required: 1. Compute the margin for Alyeska Services Company. (Round your answer to 2 decimal places.) 2. Compute the turnover for Alyeska Services Company. (Round your answer to 2 decimal places.) 3. Compute the return on investment (ROI) for Alyeska Services Company.

Answers

Answer:Profit margin = 29.94%

 Asset Turnover =0.50

Return on investment (ROI) =15.09%

Explanation:

Given

Sales for the year =  $ 17,700,000

Net Operating Income =  $ 5,300,000

Average Operating Assets =  $ 35,100,000

a)Profit margin = (Net operating income/Net sales ) x 100%

= $5,300,000/$17,700,000 x 100%  = 29.94%.

This shows that the Alyeska Services company has ability to turn income to profit by  29.94%

b.  Asset Turnover =  Total Sales/ Average Total Assets  = $17,700,000/$35,100,000 = 0.50

c. Return on investment (ROI) =Net income/Total investment  x 100%

 = $ 5,300,000/ $ 35,100,000 x 100% =15.09%

Kevin promises to pay Macarena, his daughter, $5,000 if she obtains her degree at Brookdale community College, where she is currently in her first year. Macarena graduates. If a Court refuses to enforce the agreement it would most likely be because:

Answers

Question Completion with Options:

A. Macarena finished college.

B. Obtaining a college degree benefits Macarena.

C. A job can be hard to find after college.

D. Macarena was already in college.

Answer:

If a Court refuses to enforce the agreement it would most likely be because:

D. Macarena was already in college.

Explanation:

Macarena was currently in her first year when the promise was made by her father.  This means that Macarena is not giving any consideration for the father's promise.  But, if she enters the college based on the promise and eventually graduates in the college, then the court will not likely refuse to enforce the agreement. Kevin's promise to pay Macarena $5,000 is not enforceable because of past consideration.

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